1. CREA.RE – CREATIVE REGIONS 12 PARTNERS, 10 EUROPEAN COUNTRIES

2. SWOT PROVINCE EAST-FLANDERS Competence center Creative Economy Joke Schrauwen Sofie Jacobs Prof. dr. Annick Schramme 26.11.20122

3. SWOT PROVINCE EAST-FLANDERS SWOT – Strategic Planning for upcoming legislative term Based on: Research Figures on economic impact & dispersion CCI in province Literature (a.o. Guiette et al 2011; Thresholds & drivers CI in Flanders; Marlet 2010) Focus groups (policy makers, intermediate organizations, education) Seminar Sustainable Creative Cities (Duurzame Creatieve Steden, 5/11/2012 Antwerp) Desk Research 26.11.20123

4. SWOT PROVINCE EAST-FLANDERS Mission Statement Support the CCI in our province to cope with their main challenges; So the CCI could flourish as one of the growth sectors in our economy; In synergy with partners and other policy makers. 26.11.20124

5. SWOT PROVINCE EAST-FLANDERS STRENGTHS Large pool of creative talent Quality education in Ghent City of Ghent as leader... but also a creative region Strong subsectors A provincial policy for the CCI has a starting point WEAKNESSES Pool of talent vs. perception? Main challenges of the CCI in Flanders Weak subsectors and regions Limited CCI-awareness of policy makers OPPORTUNITIES Growth of the CCI Dispersion CCI Agglomeration of creative cities across the borders Willingness to complementary policy THREATS Intellectual property under pressure CCI as policy hype Fragmentation policy levels and domains Consequences economic crisis? 526.11.2012

6. SWOT PROVINCE EAST-FLANDERS STRENGTHS Large pool of creative talent Quality education in Ghent City of Ghent as creative leader... but also a creative region Strong subsectors A provincial policy for the CCI has a starting point 26.11.20126

7. SWOT PROVINCE EAST-FLANDERS WEAKNESSES Pool of talent vs. perception? Main challenges of the CCI in Flanders Financing Entrepreneurial skills of creative people Scale Outcome new organizational models? Growth from start-up to SME? Weak subsectors and regions Limited awareness of policy makers on CCI and possibilities for a CCI policy 26.11.20127

8. SWOT PROVINCE EAST-FLANDERS OPPORTUNITIES Growth of the CCI through: Crossovers and interdisciplinarity (also with traditional industries) Internationalization Dispersion CCI Cities and towns as 'agglomeration' of creative cities across the province borders (Brussels & Antwerp) Willingness to complementary policy 26.11.20128

9. SWOT PROVINCE EAST-FLANDERS THREATS Intellectual property rights under pressure CCI policy hype: Competition between cities/ regions Quick Win / weak measures? Fragmentation policy levels and domains Consequences economic crisis? 26.11.20129

10. SWOT PROVINCE EAST-FLANDERS STRENGTHSWEAKNESSES OPPORTUNITIESInvest (growth) Decide (stabilize) THREATSDefend (stabilize) Damage Control (reduce /repel) 1026.11.2012 Strategic Planning