Presentation on theme: "School Direct Top Tips on Recruitment. Overview of Things You Need to Do Set yourself up on the UCAS Teacher Training System Develop your marketing."— Presentation transcript:
Overview of Things You Need to Do Set yourself up on the UCAS Teacher Training System Develop your marketing approach Plan your selection process Understand the recruitment cycle Consider other tools on offer to help you
UCAS Teacher Training Opens to applicants on 21 November It is mandatory for all schools to use the system You should have received a welcome pack from UCAS following your request for places and returned the membership application form so that UCAS sends you password details. Set up your training programmes and entry profiles in advance of confirmation of places from NCTL to avoid a last minute rush at the end of October. Schools and providers will be able to see their entry profile and training programme information from 4 th November. Check to make sure it looks as you intended and is as good as others. Further details are available at: http://www.ucas.com/members- providers/teacher-training http://www.ucas.com/members- providers/teacher-training
UCAS Teacher Training: Entry profiles Important as they give potential applicants specific information to help them make informed decisions about the courses they apply for. They can be topical and up-to-date. Some ideas to help boost your profile to applicants are: Do you offer a PGCE in addition to awarding QTS? Do you offer any post-ITT training or qualifications awards e.g. leadership development programmes or Masters? Your SD salaried rates and/or the fees for fee-based places Do you want to apply some discretion over three year’s work experience in hard to fill subjects? Provide information on your partner schools - or links to their websites - and the structure of your partnership. Include the number of places you have in each phase/subject. Keep it up to date e.g. we only have x places left.
Entry Profiles (continued) Details on application deadlines, including interview dates and holiday dates when school staff might not be available. Specific entry requirements, e.g. the amount of school experience, including any minimum requirements e.g. 2:1 The timescale for training and how many hours trainees can expect to spend within schools. Success statistics e.g. employment rates, linking to your school website where you may have further information and/or case studies on your School Direct trainees and training programme. Further guidance on entry profiles is available on the UCAS website.
Develop Your Marketing Approach Do some research on your area – urban areas always attract more graduate applicants than rural so you will need a different approach depending on where you are. Consider your ‘unique selling point’. Applicants are really drawn to some key things including providing SEN placements, enrichment activities, how much time they will really spend in school – if they are starting with you on 1 September tell them, they like that! Marketing can be expensive in terms of time and money. Look for low cost/no cost options and pool resources. Make best use of any regional recruitment events. Collaborative events always draw more potential applicants and are a better use of everyone’s time and effort.
Develop Your Marketing Approach Look for joint advertising opportunities e.g. through university magazines, with an agreed format used by all schools linked to the approach. Make links with university careers/employment advisers with an agreed brief to support SD across the region. Use school newsletters, events with parents and the community to advertise locally. Don’t be afraid to think outside the box: bus advertising is expensive but magnetic stickers to put on school mini buses isn’t!
Develop Your Marketing Approach Use feedback and quotes from previous trainees and NQTs. www.education.gov.uk/sdmarketing is a Marketing Resource Bank where literature, useful presentations and advertisements are available to use for your recruitment for free. www.education.gov.uk/sdmarketing Ensure that every front line person answering the school telephones or working in reception is well briefed with the correct details and contact details. Record details of where the person saw the advert to inform future marketing.
Develop Your Marketing Approach Applicant insight: Prospect of a career with future learning opportunities and early career progression appeals to high fliers and can make your programme stand out. Behaviour/classroom management is often quoted reason for not applying to teaching. Can you demonstrate how you will support trainees gain these skills? Physics graduates often want to specialize in physics or physics with maths and can be put off by prospect of teaching too much general science. Can they deployed as a specialist across your partnership/alliance?
Open and fair recruitment - guidance The recruitment period must be long enough to allow open and fair access to places and well communicated to applicants. It is for the network of schools in conjunction with their ITT provider to determine their own selection and recruitment processes (i.e. timelines for accepting applications, number of applications to be considered) based on their capacity/needs etc. Recruitment activities should be high-quality, open and transparent and will be subject to inspection by Ofsted.
Plan your selection process Develop a costed plan which includes time requirements (not to be under estimated) and resources Plan in advance when you want to open recruitment, when you want to shortlist and interview etc, and book the time in people’s diaries (remember the 40 working day deadline for UCAS) Consider whether you can share the load with other school partnerships or your provider. Or task schools with specific subject specialism with recruitment for those subjects. Make sure you have clear selection criteria in place which meets the needs of the school and the provider. Make sure the process isn’t too onerous and time consuming for the applicant. They may have applied for other places. It’s possible to conduct a thorough assessment in one day that includes an interview, classroom-based activity and written tasks.
Selection process (continued) Don’t forget you are looking for potential, not the finished article and some of your applicants might need more development than others. The area most applicants have least experience in is engaging with children and young people and supporting their learning. If applicants are not suitable for your partnership, but may be suitable for other training routes encourage them to apply elsewhere. It is common practice to make conditional offers, for example if a candidate is awaiting their degree results, skills test results, or other paperwork such as CRB checks. Keep your successful applicants warm, invite them into school, keep in touch through newsletters, etc
Understand the recruitment cycle Primary Will self-generate applications, so having an up to date website for applicants to find, with clear contacts is vital. Secondary You may find that PE, history, art and drama fill up quickly. This is usual for secondary recruitment. Other subjects are slower. English, music, geography and biology should see a steady flow. Physics, maths, chemistry, modern languages and computer science will start to trickle in from January onwards. This will slow down before Easter and start to build again from mid-May – in line with academic times in universities. Develop processes that allow you to assess applicants, offer places and receive acceptances quickly and for small numbers.
Consider other tools on offer to help you Use school experience placements to hook in future applicants as well as undertake early assessment of potential applicants to your school.school experience Subject Knowledge Enhancement (SKE) courses are fully- funded pre-ITT courses designed to help potential trainees gain the depth of knowledge needed to train to teach their chosen subject. The subjects that attract SKE funding are mathematics, physics, computing, chemistry and languages. We cannot hope to fill these subjects from the subject’s graduate pool. We would need half of all physics graduates to fill the physics PGCE places, for example.
Consider other tools on offer to help you But these subjects can and do attract a very wide range of graduates including Healthcare and Anthropology for a Mathematics PGCE and Equine Science, Law and Music Technology for a Physics PGCE. SKE courses help prepare these applicants – who could make outstanding teachers – boost their subject knowledge before starting their ITT course. These courses can be delivered by a wide range of suppliers – University Education Departments, University Subject Departments, another school, Science Learning Centres, another source or even in-house.
Professional Skills Tests (1/2) Applicants must have passed the professional skills tests in maths and English before beginning training. The computer-based tests cover the basic skills that teachers need to fulfil their wider professional roles in school, regardless of subject specialism or intended teaching phase. Practice tests are available on the DfE website.DfE website New applicants for ITT take the tests after they have applied and they will need to provide evidence of application when they attend the test centre. Bookings for applicants starting ITT courses in 2014/15 will open later in 2013. Visit www.education.gov.uk/teachskillstests for further information.www.education.gov.uk/teachskillstests All applicants will be asked to provide their personal details, which should match exactly the details in their ITT application form, and the ID they will use when attending the test centre.
Professional Skills Tests (2/2) All correspondence to applicants will be sent by email, so it is essential that a valid email address is registered. To prevent correspondence going into junk folders, applicants should add the following email addresses to their contacts list: firstname.lastname@example.org and email@example.com. firstname.lastname@example.org email@example.com Lead Schools will be able to check applicants’ results by accessing the results portal. To access results, the Lead School nominates a contact - plan ahead and ensure you have nominated personnel ready and able to access the system: Search by surname and date of birth: Results are shown for each test taken by an applicant. Further information can be found on the DfE website.DfE website
Support from the NCTL The NCTL runs bespoke events in areas which may be finding it difficult to recruit, inviting potential applicants interested in teaching to come and meet with providers and schools. Grad fairs (now – 20 Nov) Train to Teach (Feb/Mar) Online surgeries Premier Plus (Nov-July) Career Changer workshops (Jan onwards) Further details will follow. You can advertise your own events for free on the NCTL “Get into Teaching” website which attracts c. 3m visits p.a. - email WhatsOn.WHERE@education.gsi.gov.uk WhatsOn.WHERE@education.gsi.gov.uk
Contact us Your Professional Delivery Lead (PDL) contact details are: Firstname Surname Email: firstname.lastname@example.org@education.gsi.gov.uk Telephone: 0123 456 789 Please don’t hesitate to make contact if there is anything that you need support with.
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