Presentation on theme: "Generation Y Characteristics Confident Participation Convergence"— Presentation transcript:
1Generation Y Characteristics Confident Participation Convergence credibilityuncertainty“pursue happiness”internationalmac vs pcamericanwikipediafamousadolescencereality TV“express yourself”internationalbasketballsinglesportsiTunesamerican idolOnlinefacebookiraq warrelationshipstwo incomesAssociativeglobalWirelessMentoringfeedbackdatingautomationcell phonescontinuous partial attentionhigh schoolLeadershipdream jobMobileConfidentpiercingsopportunitysimplicityvalue systemstechnologyFacilitationSocial MovementsfeedbackParticipationIndividualityteam orientated“you can do anything”BlogsimpactingGeneration Yproblem solvers911determination“stand up for yourself”terrorismhelicopter parentsiPodpassioncollegeonlineConvergenceCharacteristicsgovernment“respect yourself”VideointeractivelifestylecompetitionenvironmentmicromanagementCollaborationMobilityinternetOpportunityfamilyeasily boredequalitysafetyOpenRSSDirectweb 2.0karateGoogleAdaptableseeks mentorspersonal plannerData Drivenconnectedjob environmentDiversemyspace“just be yourself”Productiveinstantguitar herobe respectfulpraisedbureaucracysoccer campInstantaneousexpectationsdemocracyconform
2This presentation has been developed for the benefit of those who desire to better understand common characteristics of Generation Y and who are interested in positively facilitating their transition into an intergenerational workforce. The presentation identifies common characteristics of the generation, as a starting point, in order to understand the motivations of employees and for the benefit of developing strategic and tactical approaches to disconnects between generational values and business needs. The presentation makes use of generalities and may not represent everyone.We invite anyone with edits, updates or inputs to this presentation to post them as comments at The content of this presentation will be continually updated in an attempt to be as inclusive and representative as possible.
3There are over 70 million people in the US belonging to Generation Y.
4Births (in thousands) Birth Year Baby Boomers Gen X Gen Y Birth rate v. birth number - double check what the definition is.Birth Year
525%Generation Y is currently ~ of the US workforce, and is projected to be ~47% of the US workforce by 2014.
6Internet 9-11 The Iraq War Gen Y Formative Events Technology Gaming GoogleyouTubeDaily ShowSpaceShipOneiTuneseBayCD’sThe 2000 Election CrisisColumbia AccidentInternetSouthparkColumbineStarbucksGen Y Formative EventsAmazon.com9-11mac vs. pcGamingTerrorismSimpsonsabu ghraibReality TVTechnologyChallenger AccidentBloggingThe Iraq WarOnline ShoppingFranchisesCableNapsterMTVCelebrity ScandalsOprahGlobal Warming
7These and many other formative events shaped their view of the world.
9a generation that is individualistic Generation Y is more individualistic than earlier generations and seeks autonomy in their opinions and behavior.
10a generation that is team-oriented Many in Generation Y enjoy working in groups where they can share their ideas and talents.
11a generation that is confident Generation Y was raised with advice such as “anything is possible”, to “follow your dreams”, to “be what you want to be”, to “pursue happiness,” and to “just be yourselves.”
12a generation that is ambitious … and ambitions grow stronger for those that attend college. Technical excellence is a starting point and is inherently assumed.
13a generation that is expecting Expectations arise from absorbing the culture and environment around them. Many have high expectations for salary, job flexibility, lifestyle, technology, and the future.
14a generation that is “famous” More opportunities for ordinary people to find and audience on the internet or on reality TV shows. Generation Y tends to be very comfortable with social interactions.
15a generation that is open Generation Y is more willing to share feelings and personal information. Opportunity linked to willingness to share online.
16a generation that is direct Generation Y will give and expect honest feedback.
17a generation that is empowered Generation Y was encouraged to pursue happiness, follow their dreams, and embrace individuality. They have a strong sense of responsibility.
18a generation that is wired & wireless Generation Y enjoys the convenience of communicating electronically and wirelessly. Yet, many are equally concerned about privacy.
19a generation that is global Generation Y grew up in and interacts with a world that is connected, accessible, interactive and open.
20a generation that is mobile Work at the office, the coffee shop, the hotel lobby, or the airport. Always on the move.
21a generation that is independent For many, childhood filled with instability, unpredictability, and uncertainty. Many do not have an expectation for lifetime employment.
22a generation that is information rich Many get bored or frustrated if the information flow is poor or too slow. Continuous partial attention and multi-tasking may be a result.
23a generation that is associative Many are attracted to large social movements and are civic or mission minded. Many value associations and relationships in making decisions.
24a generation that is instantaneous Generation Y is used to giving and receiving information immediately. Anything is just a Google search away.
25a generation that is always “on” Their networks and conversations don’t “end.” Many are comfortable blurring the lines between work and life.
26a generation that is impatient Many raised in an environment and conditioned for “instant gratification.” Sometimes unrealistically so.
27a generation that is adaptable Generation Y is quick to cope with complexity and can adjust accordingly.
28a generation that is diverse Generation Y is a diverse group in many ways including race, religion, and lifestyle.
29here a generation that is …and is already having a large impact on the workforce!
30This generation has a lot to offer the workforce. It is…
31a generation that canabsorb discontinuous information and make meaning of it.
32a generation that canleverage their optimism for a better future.
33a generation that canuse tools and create technology to change the world in new ways.
34a generation that cancope with extreme complexity.
35a generation that canprovide energy and insight into process and system improvements.
36a generation that canbe extremely productive and supportive, if engaged.
37a generation that cannegotiate diverse or international situations well.
38a generation that caninnovate and communicate in new and distinctive ways.
39“Failure” for many in Generation Y is: Not pursuing an opportunity; not tryingNot effectively managing school, work, and life balanceNot being true to oneself; compromising integrityNot succeeding; not being challengedBeing “normal”
40Expectations for the work environment: Being valued and engagedAppreciate open communication and feedbackValue diversity and globalizationFlexible, informal, decentralized work environmentsLike team atmospheresMeasured on results, not time spent on the jobFollow leaders based on credibilityNot necessarily afraid of losing their jobLike to learn by hands-on opportunitiesOpenly talk about career paths and optionsDesire the workplace to be fun
41Thoughts for Generation Y: Understand and respect other perspectivesSeek out mentorsUse technology to make the job easierSet goals. Take risks.Ask to be involvedStrive to understand the systemBe willing to compromiseShare your success and enable othersVolunteer, Invest, NetworkSmileIf all else fails, wear a suit
42Thoughts for Employers: Understand and respect other perspectivesOffer to be a mentorCreate custom career pathsRemember how the previous generation misunderstood youAllow for a collaborative, participatory environmentProvide an opportunity to learn by doingDevelop interactive trainingEncourage skill developmentAllow for flexible, personalized work environmentsInvolve others in the “big picture”
43General Content: Based on the “Generation Y Perspectives” Presentation, 2007; as well as numerous interviews, books, articles, blogs, and websites. Some content adopted from “Generation Me” by Jean M. Twenge, Ph.D, 2006.Cover art inspired from:Advice: Gathered through various research, discussions, and observationsAdditional Reading:Original presentation given at the International Space Development Conference, May 29 - JuneLast updated: 09 June 2008