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Chapter 8 Collegiate Sports. Introduction to College Athletics Business aspect has grown immensely –Budgeting, finding revenue sources, controlling expense.

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Presentation on theme: "Chapter 8 Collegiate Sports. Introduction to College Athletics Business aspect has grown immensely –Budgeting, finding revenue sources, controlling expense."— Presentation transcript:

1 Chapter 8 Collegiate Sports

2 Introduction to College Athletics Business aspect has grown immensely –Budgeting, finding revenue sources, controlling expense items, participating in development activities Internationalization has grown tremendously through participation of nonresident alien student-athletes –New trend may be more global travel of college teams, such as NCAA basketball exhibitions in European and Asian cities (ex: Memphis playing in China) –NCAA clubs sponsoring coaches and teams from other countries (ex: Memphis hosting Chinese coaches)

3 History 1852: Crew race between Harvard and Yale was first commercial intercollegiate athletic event in United States. – Sponsored by Boston, Concord, and Montreal RR Co. Initial collegiate athletic contests that took place in the 1800s were student-run events. As the pressure to win increased, students began to realize they needed external help. 1864: William Wood, first coach, was hired by the Yale crew team.

4 History (cont.) Dangerous nature of football pushed faculty and administrators to get involved in governing intercollegiate athletics. –1895: Big Ten Conference was formed to create student eligibility rules. –1905: Intercollegiate Athletic Association of the United States (IAAUS) was formed to make football safer to play. –1912: IAAUS changed its name to National Collegiate Athletic Association (NCAA).

5 History (cont.) 1929 Carnegie Reports painted bleak picture of intercollegiate athletics, identifying many academic and recruiting abuses, payments to student-athletes, and commercialization of athletics. NCAA pressured to change to an organization that would oversee academic standards for student- athletes, monitor recruiting activities of coaches and administrators, and establish principles governing amateurism.

6 History (cont.) 1989: Harris poll found that 78% of Americans thought collegiate athletics were out of hand. 1989: Knight Commission formed, prompting NCAA membership to pass numerous rules and regulations regarding recruiting activities, academic standards, and financial practices.

7 Women in College Athletics Initial intercollegiate sport competitions were run by men for men 1896: First sport contest for women was a basketball game: UC Berkeley vs. Stanford –Predominant theme of womens involvement in athletics was participation. 1966: Creation of the Commission on Intercollegiate Athletics for Women 1971: Became Association for Intercollegiate Athletics for Women (AIAW)

8 AIAW Endorsed an alternative athletic model for women, emphasizing educational needs of students Engaged in a power struggle with NCAA over governance of womens athletics 1981: NCAA membership voted to add championships for women in Division I 1982: AIAW executive board voted to dissolve its association

9 NCAA Voluntary association –More than 1,200 institutions, conferences, organizations, and individual members 1973: The current three-division system, Divisions I, II, and III, was created to increase flexibility of the NCAA in addressing needs and interests of schools of varying size Two of the more prominent NCAA administrative areas are legislative services and enforcement

10 NCAA: Division I Supports philosophy of competitiveness, generating revenue through athletics, and national success –326 member institutions Division I-A is for institutions that are somewhat larger football-playing schools, which must maintain certain attendance requirements –118 member institutions in I-A; 116 member institutions in I-AA; 72 members in I-AAA

11 NCAA: Divisions II and III Division II: Awards athletic scholarships but on a more modest basis than Division I –Usually financed in the institutions budget like other academic departments –282 member institutions Division III: Does not allow athletic scholarships –Emphasizes participation, placing primary emphasis on regional in-season and conference competition –419 member institutions

12 NCAA Conferences Member conferences must have a minimum of six institutions in a single division to be recognized as a voting member conference Have their own compliance director and run seminars regarding NCAA rules and regulations Run championships in sports sponsored by member institutions in the conference May also provide a revenue-sharing program to their member institutions Conference realignment: Current NCAA issue

13 Career Opportunities: Coaches/Athletic Directors Division III: Coaches are usually part-time, or if full-time have other athletic dept. responsibilities. Division II: Athletic directors may sometimes also coach or hold an academic appointment. Division I: Athletic departments usually employ a large number of associate and assistant athletic directors with specialized responsibilities.

14 Career Opportunities: Assistant/Associate Directors Responsibilities in specialized areas –Business manager, media relations director, ticket sales manager, fund development coordinator, director of marketing, sport programs administrator, facilities and events coordinator, academic affairs director, or compliance coordinator

15 Career Opportunities NCAA National office, as well as other collegiate associations such as the NJCAA and NAIA NCAA Member Conferences Employment opportunities in compliance, conference championships, marketing, and sponsorship areas

16 Current Issues: Title IX/Gender Equity How to comply with Title IX given institutional financial limitations is a challenge Numerous institutions are choosing to eliminate sport programs and funding for the overrepresented sex (usually mens teams) Increasing participation and funding opportunities for female student-athletes is another method Roster management: Capping roster sizes for mens teams

17 Current Issues: Hiring Practices of Minorities/Women 2003–2004: 7.2% of athletic directors, 8.8% of head coaches of mens teams, and 8.2% of coaches of womens teams were black. 2003–2004: Women held 7.8% of Division I, 16.7% of Division II, and 27% of Division III athletic director positions. Issue continues to demand attention in the hiring of college athletic directors and coaches.

18 Current Issues: Academic Reform In an attempt to increase the graduation rates of student-athletes, Proposition 16 went into effect in 1996–1997: Student-athletes were required to possess a minimum GPA in 13 core courses with a corresponding SAT score along a sliding scale. New legislation, Bylaw 14.3, institutes a new sliding scale (GPA/SAT combination) with more core courses required.

19 Current Issues: Academic Reform (cont.) Academic Progress Rate calculated by a combination of points per student and those on the team. Team penalized if they are below 950 totalpredictor score of a 60% graduation rate. Div. I board of directors allocated up to $10 million to help student-athletes graduate. © Photos.com

20 Current Issues: Gambling Head football coach Rick Neuheisel, University of Washington, dismissed in June 2003 for participating in a gambling pool on the NCAA basketball tournament 35% of male student-athletes and 10% of female student-athletes engaged in gambling or sport wagering activities Recommendations: Expanding education efforts, proposed NCAA legislation, and suggestions for state and federal legislation

21 Current Issues: Drug Testing 1990: NCAA adopts drug testing plan for championships and postseason eventstesting is for street drugs, performance enhancers, urine manipulators, and masking agents Testing is outsourced to National Center for Drug Free Sport Now increased testing, with some year-round for performance enhancers and as a result of prior positive test

22 Current Issues: Internet Communications Use of new technology for recruiting purposes Infiltrated collegiate sports via social networking sites (Facebook.com, MySpace.com, and Badjocks.com) –Some coaches ban athletes from using the sites because of the bad behavior and the likelihood of initiating improper contact with fans –Questions about privacy issues with this topic


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