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Management 1102 Spring 2006 Spring 2006. Business Information Product Design – (US Patent Database; Lexis-Nexis; Business & Industry) Marketing & Demographics-

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Presentation on theme: "Management 1102 Spring 2006 Spring 2006. Business Information Product Design – (US Patent Database; Lexis-Nexis; Business & Industry) Marketing & Demographics-"— Presentation transcript:

1 Management 1102 Spring 2006 Spring 2006

2 Business Information Product Design – (US Patent Database; Lexis-Nexis; Business & Industry) Marketing & Demographics- (SRDS; Marketresearch.com; Business Insight; Marketline; Euromonitor; Market Share Reporter) Manufacturing – (Thomas Register; Alibaba.com) Company Finance – (Mergent; Market Insight; Industry Norms & Key Business Ratios)

3 Bartley Business Information Center

4 Business Databases

5 Product Design U.S. Patent Office Database Lexis-Nexis Patent Search (Other patent searches are available including the European Patent Office) Business & Industry

6 U.S. Patent Database

7 Lexis-Nexis Patent Searching

8 Lexis-Nexis Guided Search

9 Search Results

10 Focus your search

11 Sample Patent Image

12 Business and Industry Information on Market Share, Market Size, Product Development, and other concept terms. Information on Market Share, Market Size, Product Development, and other concept terms. Search by keyword, industry, company name, geographic region, or any other combination Search by keyword, industry, company name, geographic region, or any other combination Note: There is a difference between Or and and. Note: There is a difference between Or and and. Business and Industry is available from the databases by title link on the Bartley Business Information Center Business and Industry is available from the databases by title link on the Bartley Business Information CenterBartley Business Information CenterBartley Business Information Center

13 Set to Concept term > Product Introduction

14 19 Articles!

15 Market Research SRDS Titles MarketResearch.com Academic MarketLine (Datamonitor) Euromonitor (GMID)

16 Learn about the customer SRDS Lifestyle Analyst Print guides held at the information desk in the Falvey Library. Print guides held at the information desk in the Falvey Library. SRDS Consumer Magazine Advertising Source Find magazine publications by interest/topic and see where they are sold nationally and who buys them. Find magazine publications by interest/topic and see where they are sold nationally and who buys them. Other SRDS titles available TV&Cable; Radio; Business Publications; Newspapers; Online; Community Publications TV&Cable; Radio; Business Publications; Newspapers; Online; Community Publications

17 SRDS

18 Philadelphias Top Lifestyles

19 Philadelphia Demographics

20 Lifestyle: Own a dog

21 Demographics : Own a dog

22 Single Female, 35-44

23 Own a cat : Consumer Mags

24 Marketresearch.com Academic

25 Full length marketing reports…

26 Search for toothbrush results in 13 reports…

27 Report #1. Click on Read…

28 Report #2 …498 page report on marketing toothbrushes…

29 Overall Market

30 Johnson & Johnson Profile

31 Also Demographics reports…including…

32 College market reports

33 MarketLine (Datamonitor)

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36 Consumer Products Report

37 Market Forecast Source: Marketline (Datamonitor)

38 Euromonitor (GMID) Market Share Market Share Market Size Market Size Statistics Statistics Forecasts Forecasts Industry reports Industry reports Country reports Country reports Company reports Company reports Global in scope Global in scope

39 Searching Keyword in Title Keyword in Title Keyword in Text Keyword in Text Use synonyms Use synonyms Advanced search is available Advanced search is available

40 Browse Reports by type

41 Market Share Reporter Provides Market Share information by company name; product; brand; and SIC. Only available in print in the Falvey Reference collection at : HF5410.M35

42 Manufacturing ThomasNet (U.S. and Canadian Companies) Alibaba.com (Asian Companies) Both require adequate time to achieve the best results (lowest prices) Both require adequate time to achieve the best results (lowest prices) Always identify yourself as a student Always identify yourself as a student Use your Villanova to contact suppliers Use your Villanova to contact suppliers

43 ThomasNet (North American Manufacturers)

44 Search for Packaging

45 Results List

46 List of Suppliers

47 Superior Pack Group

48 Search results for Toothpaste

49 Results

50 Alibaba.com

51 Search for any product

52 Company Finance Learn more about a company and about the competition Mergent Online Mergent Online Market Insight Market Insight (Standard and Poors) Market Insight Industry Norms & Key Business Ratios (Print – Information Desk)

53 Mergent Online From Databases by TitleDatabases

54 Search for Johnson & Johnson

55 Select the company name.

56 Summary Information

57 Market Insight (S&P)

58 S&P Industry Survey for Pharmaceutical Industry

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66 Industry Norms & Key Business Ratios Find industry benchmark ratios for solvency, efficiency and profitability. Look up industry SIC to find ratios. Only in print at the Falvey Information Desk.

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68 Thank you!! For more information please contact a business librarian: Daniel Overfield Michael Foight / Bartley 2008


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