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Chinas ICT market Presentation to the British Computer Society 19 th October 2005 Andrew Whiteman.

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Presentation on theme: "Chinas ICT market Presentation to the British Computer Society 19 th October 2005 Andrew Whiteman."— Presentation transcript:

1 Chinas ICT market Presentation to the British Computer Society 19 th October 2005 Andrew Whiteman

2 Agenda Market growth The rise of Chinese ICT vendors Whether or not to enter the market Top Tips

3 Market Growth Worlds largest mobile phone market 101 million Chinese have access to the Internet 2 nd largest PC market in the world but… ICT market still smaller than the UK

4 Software companies Succesful $25bn software industry Emerging players such as:- –Kingdee (ERP) –Evermore (Integrated office suite) –Rising, Kingsoft (Anti-virus) –Neusoft, VenusTech, iS-One, TopSec (firewall/VPN)

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6 Telecoms suppliers ZTE (Zhongxin Telecom) Datang Telecom Fiberhome Technologies

7 PC makers Lenovo Founder Tong Fang

8 Decision time Factors to consider –Foreign and local competition –Your competitive advantage –Investment in time and resources –Price levels –A different kind of partnership in China

9 China Tips Get into the market early Commit to it for the long-term Learn about Chinese culture Dont let appearances deceive you Never forget relationships Consider alternative partnerships Get a local representative Practice price negotiation!

10 Thank you Andrew Whiteman Request a copy of our China ICT market overview by writing to


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