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Baby diaper market size and potential by country.

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Presentation on theme: "Baby diaper market size and potential by country."— Presentation transcript:

1 Baby diaper market size and potential by country

2 CountryMkt Potential 2011Current Mkt 2011% Mkt PenetrGrowth Rate United States 22.3 Billions/year21.3 Billions/year 96% - China % +++ Brazil % ++ Mexico % + Japan % - Russia % + UK % - Turkey % + France % - Indonesia % + Germany % - India % ++ South Africa % + Argentina % + Italy % - Korea, South %= Spain %- Egypt %++ Canada %= Thailand %+ Saudi Arabia %+ Vietnam %++ Iran %++ Australia %= Venezuela %++ (*)

3 CountryMkt Potential 2011Current Mkt 2011% Mkt PenetrGrowth Rate Malaysia %++ Poland %+ Philippines %++ Nigeria %+++ Taiwan %- Colombia %+ Peru %+ Morocco %++ Netherlands %- Algeria %+ Pakistan %++ Chile %+ Belgim %- Ukraine %+ Kazakhstan %+ Azerbaijan %++ Portugal %- Greece %= Sweden %- Hungary %= Romania %++ Libya %+ Arab Emirates %+ Guatemala %+ Ecuador %+

4 CountryMkt Potential 2011Current Mkt 2011% Mkt PenetrGrowth Rate Czech Republic %+ Angola %++ Syria %+ Ireland %= Iraq %+ Dom.Republic %+ Swistzeralnd %- Austria %= Tunisia %= Bangladesh %+ Hong Kong %- Kuwait %+ Sri Lanka %+ Denmark %+ Oman %+ New Zeland %= Finland %- Slovakia %+ Belarus %++ Singapore %= Sudan %++ Lebanon %+ Bulgaria %+ Cuba %+ Puerto Rico %+

5 World Statistics for baby diapers* (* updated Jan, 2012) 7 Billion people live in our planet today. 7 Billion people live in our planet today Million babies were born in Million babies were born in Million babies between 0 to 30 Months live today. 326 Million babies between 0 to 30 Months live today. 342 million diapers will be changed today (Jan 25) 342 million diapers will be changed today (Jan 25) World market penetration for disposable diapers today is 21% World market penetration for disposable diapers today is 21% One third of the world remains with < 2% market penetration. One third of the world remains with < 2% market penetration. Only 8.5% of the world with market penetration >90% Only 8.5% of the world with market penetration >90% About 817 baby diaper machines are running today. About 817 baby diaper machines are running today.


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