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The 20th World Computer Congress Milan, Italy September 2-5, 2008 (possible date-tbc)

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Presentation on theme: "The 20th World Computer Congress Milan, Italy September 2-5, 2008 (possible date-tbc)"— Presentation transcript:

1 The 20th World Computer Congress Milan, Italy September 2-5, 2008 (possible date-tbc)

2 The reasons for choosing Milan: Location Profile

3 Location Profile: Italy Italy is situated in Mediterranean Europe and has a great deal of variety in the landscape although it is characterized predominantly by two mountain chains: the Alps and the Apennines Mountains. The Alpine foothills are characterized by large lakes: Lake Maggiore and the lakes of Como, Iseo and Garda. The Apennines form the backbone of the peninsula, stretching in a wide arc to the Tyrrhenian Sea.

4 Location Profile: Lombardia The Alpine foothills are characterized by large lakes: Lake Maggiore and the lakes of Como, Iseo and Garda. A green hilly landscape, through which the river Po run.

5 Location Profile: Milan With a population of about 1.4 million people, Milan is the capital of the northern Italian region of Lombardy and is located in the Po plain, between the Alps and the Apennines Mountains, close to the Swiss border.

6 Location Profile: Milan Milan is the Italian capital of business and finance but also a city of culture and research with 10 universities; a cradle of history and art; a universal symbol of music; a centre of fashion and design.

7 Location Profile: Congress Venue Member of ICCA and MPI, the FMC Centre is the largest convention one in Italy: 32 meeting rooms, over 10,000 seats, an exhibition area of 31,500 sqm. It meets the highest international standards and keep abreast of all the latest developments through 1,000 events & 300,000 international participants every year

8 Main Recurrent Fair Exhibitions AF-L'Artigiano in Fiera - International Handicrafts Selling Exhibition Antiquaria - The Milanese Antique Dealers Exhibition and Marketplace Bit - International Tourism Exchange Cartoomics - Saloon of Comics, Cartoons, Collections and Videogames Chibidue - International exhibition of costume jewellery, fashion accessories and perfumery. Chibimart- Cash & Carry Show for Ethnic and Craft Products, Furnishing Accessories, Perfumery and Aromatherapy Eurocucina - International Biennial Kitchen Furniture Exhibition Euroluce- International Lighting exhibition Expo dei Sapori - Exhibition of Wine, Gastronomy and Traditional Products Expo dell'educazione e del lavoro - Exhibition of education, training, university and research. ExpoTrade - International Trade Exhibition Expobagno - International Exhibition Entirely Devoted to the Bathroom Universe Expodental - Dentistry and Dentology Products and Materials Exposalute - International Health and Wellness Exhibition Gec - International Exhibition of Technologies for Graphic Arts, Publishing, Paper, Converting Industries Host - Internationale Exhibition of the Hospitality Industry Ibts - IBTS Crossmedia Marketplace Intel -International Exhibition of Electrotechnical, Electronics, Lighting, Automation and Components Ipack-Ima - International Exhibition of Packaging, Material Handling, Food-Processing Industrial Machinery La Mia Casa - Exhibition dedicated to House Furnishing and Interior Decoration MVM – MilanoVendeModa- International Presentation of Women's Prêt-À-Porter Collections Macef - International Home Show MiArt - International Modern and Contemporary Art Fair Mido - International Optics, Optometry and Ophthalmology Exhibition Mifed - International Film and Multimedia Market Mifur - International Fur and Leather Exhibition Mipel - International Leather Goods Market Miwine - Professional Exhibition of Wine and Spirit Moda In fabrics & accessories - Textile proposals for spring/summer wear Modaprima - International Fashion and Accessories Exhibition Mostra Convegno Expocomfort - Exhibition in the Heating, Air-Conditioning, Refrigeration, Plumbing Technology, Bathroom Fittings Sectors POP&Mkt Service - Exhibition of communication at point of sale, promotional services and marketing agencies. Photoshow - Photo and Digital Imaging Progetto Città - Exhibition of Architecture, Urban Planning, Territorial Development, Technologies and Services Promotion Expo - Advertising Objects, Promotional Services, Business Gift Items Promotion Trade Exhibition - Trade show of corporate and promotional products, gifts and branded items Rich Mac - Chemistry and Laboratory International Exhibition Salone Internazionale del Complemento d'Arredo - International Furnishing Accessories Exhibition Samab - International Exhibition of Competitive Machines, Accessories and Tools for the Clothing Manufacturing Industry Sasmil - International Exhibition of Accessories and Semi-Finished Products for the Furniture Industry Simei - International Enological and Bottling Equipment Exhibition Smau - International Exhibition of ICT & Consumer Electronics Sì Sposaitalia Collezioni - International Presentation of Bridal and Formal Wear Visual Communication - International Exhibition on Visual Communication Xylexpo - Biennial World Exhibition for Woodworking Technology

9 Location Profile: Exhibition Hub The largest convention centre in Italy designed by Italian architect Nicolin and opened in 2002 located in the city center (5 min from Da Vincis Last Supper) 2,000 hotel rooms within 1 km area Flexibile meeting spaces: 10,000 seats & 31,500 sqm 5,000-seat hall 32 modular rooms from 10 to 2,000 seats 4 single floor halls from 4,000 to 10,000 sqm

10 Location Profile: Exhibition Hub The latest technology innovations Every single room and hall is networked and equipped with: optical fibers high-speed wireless and wired Internet Easy to reach 30 express train from Malpensa Airport stopping at FMC Centre 9.9 km from Linate International City Airport Walking distance from the Underground station

11 Location Profile: How to get there Getting to Milan by air 3 international airports 92 airlines 199 destinations 594 direct flights 30 million passengers per year Milan is accessible from every part of the world thanks to three international airports: 199 destinations & 594 direct flights

12 Location Profile: How to get there Airports fast facts Malpensa is directly connected to the city by an express train Linate is located closed toMilan just 7 km far from the city centre Orio al Serio is the home of all European low-cost airlines Milan is accessible from every part of the world thanks to three international airports: 199 destinations & 594 direct flights

13 Location Profile: Getting around Milan It is also really easy to get around Milan due to its circled shape. 4 underground lines covering a total of 70 kilometres 1,300 kilometers network covered by citys public transport 4,855 taxis Multiple-day transportation pass

14 Digital Photographic Prints by Compagnia Generale Ripreseaeree S.p.A. Copyright 2005 Compagnia Generale Ripreseaeree S.p.A. Unauthorized reproduction of any kind is forbidden.

15 Location Profile: Accomodation Milan can count on exceptional accommodations: 18,000 hotel rooms from 3 stars and up (7,700 more rooms in the province). The FMC Centre is surrounded by 2,000 rooms within 1 km area and 19,000 within 15 minutes by metro: CategoryRooms within 1 km from FMC Centre Rooms within 15 minutes from FMC Centre by metro 5 stars2742,237 4 stars7309,272 3 stars8655,066 2 / 1 stars1172,423 1,98618,998

16 The reasons for choosing Milan: Culture

17 The reasons for choosing Milan: Culture Of all the countries in the world, there is none more magical than Italy. A traveller's dream destination

18 The reasons for choosing Milan: Culture Of all the countries in the world, there is none more magical than Italy. A traveller's dream destination Italian cities are veritable living museums. Ancient monuments and archaeological sites are well preserved and the museums are bursting with the genius of Italy's finest sons: Raffaello, Michelangelo, Tiziano, Canova, Leonardo da Vinci, and many others.

19 The reasons for choosing Milan: Culture Of all the countries in the world, there is none more magical than Italy. A traveller's dream destination It is the international crossroads of cuisine, music and entertainment. It is a unique interlacing of fashions, sounds and life styles, like a laboratory of trends and tastes. Milan is a multifaceted, complex, fascinating city Italian cities are veritable living museums.

20 The reasons for choosing Milan: Culture Things to SeeDuomo Cathedral Things to See: The Duomo Cathedral A huge Gothic cathedral, with more than 2,000 statues and over 140 spires, with a large gold Madonna at the top.

21 The reasons for choosing Milan: Culture Things to SeeSt Maria delle Grazie Church Things to See: The St Maria delle Grazie Church It is one of the most striking monuments of Lombard Renaissance. In the refectory of the church of Santa Maria delle Grazie, ancient premises of the Court of the Inquisition, one of the absolute masterpieces of history is kept: Leonardo da Vinci's Last Supper.

22 The reasons for choosing Milan: Culture Things to SeeThe Galleria Vittorio Emanuele II Things to See: The Galleria Vittorio Emanuele II This monumental building with a glazed iron roof is a pedestrian mall linking Piazza del Duomo with Piazza della Scala. It is cross-shaped, the longest arm measuring 196 metres while the shortest 105.5 metres, 14.5 metres wide and 21 metres high, with the highest point reaching 47 metres.

23 The reasons for choosing Milan: Culture Things to SeeThe Opera House La Scala Theatre Things to See: The Opera House La Scala Theatre The world's most famous opera house, The Scala Theatre, first opened in 1778 and has, since that time, entertained several generations of opera fans from around the world. Built by Piermarini, it is a characteristic example of Milanese Neoclassicism.

24 The reasons for choosing Milan: Culture Things to SeeThe Opera House La Scala Theatre Things to See: The Opera House La Scala Theatre The world's most famous opera house, The Scala Theatre, first opened in 1778 and has, since that time, entertained several generations of opera fans from around the world. Built by Piermarini, it is a characteristic example of Milanese Neoclassicism.

25 The reasons for choosing Milan: Culture Things to SeeThe Sforza Castle Things to See: The Sforza Castle Located in the centre of the city, The Sforza Castle is the most representative civil monument of the Reinassance in Milan and its interest lays in the presence of the memories that each historical period left on it.

26 The reasons for choosing Milan: Culture Things to SeeThe St. Ambrose Church Things to See: The St. Ambrose Church The most important of Milans Romanesque churches (dating back to 379). Dont miss the wooden choir, in Late Gothic style, and the crypts that preserve the relics of Bishop Ambrose, the citys patron saint.

27 The reasons for choosing Milan: Culture Things to SeeThe Royal Villa Things to See: The Royal Villa Stunning Neoclassical villa, now home of the Modern Art Gallery and the Contemporary Art Pavilion. The park, open to the public, was one of the first English gardens in Italy.

28 The reasons for choosing Milan: Culture Things to See: Brera The artistic district Milans magnificent past is preserved well: from proud examples of the Renaissances artistic and cultural fervor to the extravagances of the Belle Époque. Its eclectic architecture, open to all influences, reflects a vitality and an exceptional creative impulse.

29 The reasons for choosing Milan: Culture Things to See: Brera The artistic district One of the gems is the Palazzo di Brera, a former Jesuit college, now an art academy, library and art museum that are among the most important in Italy (from its windows, admire the exotic plants in the Botanical Garden below, created by Maria Theresa of Austria in 1774.). Imposing 17th century building with majestic portal. In the courtyard, a bronze of Napoleon by Canova.

30 The reasons for choosing Milan: Culture Things to SeeScience and Technology Museum Things to See: The Science and Technology Museum In addition to several of the Masters original drawings, the Leonardo Gallery has about 30 machine models built according to his notes. Precious and numerous exemplars of timepieces are collected in the renovated section Binda Wyler Vetta, which includes a reproduction of an authentic clockmaking workshop from the 1700s.

31 The reasons for choosing Milan: Amusements

32 The reasons for choosing Milan: Amusements Fashion and Design The "Golden Quadrilateral" Shopping District Many believe Milan to be Italy's best city for shopping. Milan is home to some of the most exclusive labels around, including the fashion houses of Giorgio Armani, Valentino, Roberto Cavalli, Dolce & Gabbana, Gucci and Versace. A short walk from the city centre takes one to the area known as the "Golden Quadrilateral " where dozens of high fashion boutiques offer an array of clothes and accessories made by the very best of Milan's fashion designers.

33 The reasons for choosing Milan: Amusements Fashion and Design The world of Design has carved out a prominent niche for itself. Headquartered in Milan are important exhibition spaces like the Triennale, that organizes shows, conferences and seminars on various art forms; educational centres and cultural magnets that attract students from all over the world, fostering an atmosphere of creativity and a continuous debate.

34 The reasons for choosing Milan: Amusements Fashion and Design Antiques Outdoor Market at Navigli The Darsena served as town river docks for goods transport in Milan. Today the Canals are a Milanese landmark, a place of both nostalgia and innovation, an artsy quarter and a hopping nightlife scene. The Navigli, lined with renovated historic buildings where artists and intellectuals now live, brimming with both old-fashioned and inventive cafes, shops, bars and restaurants that come to life especially in the evenings and weekends.

35 The reasons for choosing Milan: Amusements Leisure All over the year there are so many things to do in Milan. There are numerous events and festivals like art exhibitions about painting, sculptures, photographs, clothing, images from cinema and television, guided tours, opera and ballets at the Scala Theatre, concert of pop, rock, jazz music, and also cinemas, discotheques, theatres, flea markets, antique markets and street markets, are an integral part of Milanese local life.

36 The reasons for choosing Milan: Amusements Food & Beverage Milan is full of wonderful and exciting places to eat out, with a wide choice of every kind of imaginable food. The city offers a wide range of types of cuisine and alongside traditional Italian cooking you can also find excellent restaurants specialising in food from many other countries.

37 The reasons for choosing Milan: Amusements Food & Beverage There are plenty of bars and cafes, whether you are going out for an aperitif and cocktails before dinner (typical of Milan, dont miss it!!!). The choice will vary from area to area and in the popular Brera quarter and closed to the Navigli, the bars usually have tables outside in the summer and it is possible to forget that you are in the busy commercial city of Milan.

38 The reasons for choosing Milan: Amusements Sports There are an enormous amount of sports available to visitors in the city or only minutes away in many nearby towns. Milan's sporting calendar is full of exciting events throughout the year. In the most real passion for Italians; in the city, there are several well-equipped fitness centres, swimming pool, tennis courts, places for jogging and golf courses which offer a good game with some splendid views …and dont forget the Milan Soccer Temple: San Siro Stadium!!!

39 The reasons for choosing Milan: Surroundings

40 The reasons for choosing Milan: Surroundings The Como Lake It is impossible to do justice when describing the spectacular beauty of Lake Como without visiting and understanding it. The lake is approximately 28 miles (45 km) long and never more than 2 miles (3 km) wide.

41 The reasons for choosing Milan: Surroundings The Como Lake Private boats and ferries travel up and down the lake, offering views of the most important villas, such as Villa d'Este and Villa del Balbianello, Villa Pizzo and Villa Carlotta.

42 The reasons for choosing Milan: Surroundings

43 Liguria – Portofino – The Five Lands A pearl protected by its shell – thats how Portofino appears to the visitors when coming from the Sea. Day and night, always a wonderful sight. Portofino from the 50s and 60s has become one the symbols of the dolce vita, the life of pleasure.

44 The reasons for choosing Milan: Surroundings Liguria – Portofino – The Five Lands It is the place where you can meet on the wharf of the small port or in the characteristic lanes the great protagonists of everybodys dreams: stars from Hollywood, important personalities of arts, politics, and industry.

45 The reasons for choosing Milan: Surroundings Liguria – Portofino – The Five Lands Since 1995 Portofino is member of the Club Jewels of European Tourism, that groups together high-quality European tourist centres of unquestioned cultural and environmental interest.

46 The reasons for choosing Milan: Surroundings

47 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues

48 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Capri and Amalfi Coast (6 days)Capri and Amalfi Coast (6 days)

49 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Sardinia (7 days)Sardinia (7 days)

50 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Sicily Tour (4 days)Sicily Tour (4 days)

51 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Rome (5 days)Rome (5 days)

52 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Umbria Tour (5 days)Umbria Tour (5 days)

53 The reasons for choosing Milan: Pre/Post WCC 2008 - Extension venues Venice(4 days)Venice (4 days)

54 How does all this cost? The Budget

55 The BudgetIncomes The Budget - Incomes Option1 (Break Even) Delegates730 448.220 Students120 34.320 Registration fees Delegates - Standard 650,00 - Promotion 560,00 Students - Standard 310,00 - Promotion 250,00 Sponsors 350.000 Exhibition 90.000

56 The BudgetExpenses The Budget - Expenses Option1 (Break Even)

57 The BudgetBreak Even The Budget – Break Even Option1 (Break Even) Delegates: 730 Students: 120 Break Even Nr of Participants = 850


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