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JASON W. LENT | DECEMBER 2015. Red Bull Partnership Marketing | 2 | “Extreme Shot Challenge” Links to Red Bull’s extreme sports campaign Contest Stages.

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Presentation on theme: "JASON W. LENT | DECEMBER 2015. Red Bull Partnership Marketing | 2 | “Extreme Shot Challenge” Links to Red Bull’s extreme sports campaign Contest Stages."— Presentation transcript:

1 JASON W. LENT | DECEMBER 2015

2 Red Bull Partnership Marketing | 2 | “Extreme Shot Challenge” Links to Red Bull’s extreme sports campaign Contest Stages take place during halftime & judged by the team at Dude Perfect Final stage during fan appreciation month, winner gets a day with Brook Lopez & VIP access at a game of choice

3 Ticket Manager Partnership Marketing | 3 | “Refer a Colleague Promotion” Landing page on Brooklyn Nets Website, links to Ticket Manager’s referral page 5 referrals signups gets the referrer VIP courtside package for business use Build brand awareness for both Nets & Ticket Manager

4 Steve Madden Partnership Marketing | 4 | “Madden’s Hope for Miracles” Runway Show during Breast Cancer Awareness month All shoes & socks are auctioned to the highest bidder Proceeds donated to the American Cancer Society

5 Steve Madden Sample social media campaign, and design for email blasts. (Actual ad used recently) Partnership Marketing | 5 |

6 Anheuser-Busch Partnership Marketing | 6 | “Anheuser-Busch Legacy Seats” Enclosed seating area VIP access package In-game legacy coverage before main event

7 Jet Blue Las Vegas Tourism Partnership Marketing | 7 | “Vegas Skies Contest” Participants chosen from the crowd Question design – information about Las Vegas, Jet Blue, & Islanders Wins free flight to Vegas, free stay at MGM Grand, & VIP access to 2 select Clubs of choice. Fan engagement & brand awareness

8 Dollar Beard Club Partnership Marketing | 8 | “The Beard Booth” Concourse Tabling with video display (Product giveaway for membership sign up using, #betterwithabeard) Awareness of brand & core beliefs (video from owner when activating the display) Run length: October through December


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