2. CLP’s Market Development Projects CLP 1 – Enterprise Development (-2010) CLP 2 – M4P (2012 – 2016) Adopting M4P Meat, Milk & Fodder market systems selected for intervention Markets & Livelihoods Unit set up Appointment of iDE as specialist service provider Diagnosis, Visioning & Implementation Fodder - limited opportunity – became cross- cutting (2014) A2F deepened to include seasonal loan (2014 -) CBCs emerge as key market players – strengthened (2014 ) Innovating

3. CLP market working areas Kurigram Rajibpur, Nageshwari, Chilmari, Sadar; Rowmari Rangpur Gangachara, Kaunia Tangail Nagorpur Pabna Sadar, Bera Sirajgonj Belkuchi Bogra Sariakandi Lalmonirhat Lalmonirhat Sadar Gaibandha Saghata, Fulchari WHERE WE WORK IN MARKET PROJECTS

4. M4P in Context CLP Participant HHs (133,000) M4P (5,694) M4P Market Actors  70 CBCs  110 CIDs  25 MIDs  40 LSPs  34 AI workers  150 Irrigation Prov  190 Char paikers  80 Mainland paikers  120 Butchers  70 milk processors  69 milk collectors Northern Chars 7 districts & 12 Upazillas 34% 66%

5. Market System Dimensions Relevance 5,694 Farmers (Meat- 2,652, Milk – 3,042) 34% CLP Graduates and 66% other poor Foundation for sustaining livelihoods and enhancing economic resilience Opportunity Continued profitable product demand Improving customer value and lowering cost are possible for Char farmers Private sector searching for market share growth Feasibility 18 Private Sector market players (MOUs) Relevant Government market players Using hybrid, CLP undertook investments in key areas to overcome potential barriers to markets development Relevance to the Poor Feasibility to Stimulate Change Opportunity for Growth

6. Strategic Framework Increase incomes for Char Farmers Income from milk remains challenging but productivity improvement pushes up overall HH income Real and sustained income increases from prices as well as improved productivity for meat Farmers Better performance of poor Char Farmers Productivity improvements for increased milk production, faster production cycles and healthier bull fattening Better prices achieved in competitive markets Farmers investment strategies - reinvestment & diversification Meat & Milk market systems more inclusive and efficient for Char Farmers Medicines, ready feed, technical advice & services available Formal processors (milk) and mainland paikers trade with chars Appropriate A2F available in chars to boost investment Interventions Improve knowledge among farmers and other market actors Increase access to relevant financial services for business investment Establish relationships between business groups, buyers and input suppliers

7. Results Strategic Framework Intervention Impact Poverty Reduction – HH income increase Milk price down productivity up Real and sustained increases for meat Milk Group members - Tk 712 profit per cow per month Meat Group members - Tk 2,564 profit per cow per month Business Performance Productivity improvements Better prices meat Farmers reinvesting Milk 1.64 Lt/cow, 26.2% above base, Bull rearing cycle 3.4 months. Meat of higher quality = better prices Profits into primary business + others Market Systems Change Products, advice & services available Trading with Chars Appropriate A2F AI (34), LSP services (40), 2,234MT feed (Tk67m), 41MT fodder (Tk5m) 27% milk - formal market, 80 paikers UFL SLP is cashflow based Systemic Intervention Improve knowledge Increase A2F Improve relationships 11,364 trained, ongoing PS support 1,782 loans and new SLP with UFL 1,878 linkages meetings with CBCs

8. Creating Awareness Market Size More than 150 Chars in CLP working areas (28 Upazilla, 10 Districts) Approximately 1,625,000 households Projected cattle population in char 4,875,000 (3 cattle per Business) Fodder Seed 5 decimal of land, approximate area: 81,250 acre/seasons Approximately seed requirement: 810 MT/seasons (Tk97.2m) Current supply: 41.29 MT/season – Tk5m Supply gap: 769 MT/seasons – Tk92.3m Ready Feed Ready feed market in chars 3,558,750 MT/year (Tk106,763m) (Average requirement is 2 kg/cattle/day) Current supply: 2,234 MT/year – Tk67m Supply gap: 3,556,516 MT/year – Tk106,695m

9. Intervention: Ready Feed (Input) Legend Existing Business Channel Strong linkage Week Linkage Expected Business Channel Legend Existing Business Channel Strong linkage Week Linkage Expected Business Channel Service and Inputs delivery Mainland Cattle producers District/Upazilla based Dealers including MIDs Chars Based Cattle producers (BGMs) Chars Inputs Dealers (CIDs) CBCs facilitation Interventions… 1.Strengthening CBCs (Char Business Centres) 2.Strengthening LBGs (Livestock/Meat Business Group) 3.Strengthening Local Trading System 4.Supply Chain Development for inputs and services 5.Strengthening Technology Commercialization

10. Support  Cattle Feed and AI  Fodder demo  Cow comfort Services  LSP (health & medicine)  AI Tech.  CIDs  Finance Technical Training & Meetings  Cow husbandry management  Cow fertility & reproduction  Cow diet & Nutrition  Yard meeting Legend Strong Linkage Weak Linkage Milk Producer Collector/ Goala Collector/ Goala Consumer Informal Milk Processor Local Market Milk chilling Center ( Formal Processor ) CBCCBC Sweet, Ghee, Tea stall, Dhai Intervention: Milk Market (Output) Interventions

11. Intervention: Connecting the Char DLS- providing vaccines, LSP training, technology, treatment ACI Godrej, Misham-Agro, Lalmoni-Agro, Arab feed, EON, AIT, BRAC, etc: Supplying Ready feed for beef and milking cattle ACI, Novartis, Square, Acme, etc: Supplying medicines for livestock Advanta, Ispahani, ACI, etc: Supplying green fodder seeds PRAN Dairy and BRAC Dairy: purchasing milk, supporting technical knowledge, and AI training to LSP RDA: signed MoU for technical support and loans