1. Gala Video We Run Together

2. Getting Started with Team BMC

3. Your Official BAA Registration Is ONLINE!!! You should have received an email from the BAA Wednesday. 1.Email will include an individual link, Entry Code Number, and personal Passcode. You will need to enter your Entry Code Number and Passcode to register. 2. Entry Fee: As part of registration, everyone will need to pay the Boston Marathon entry fee of $325. IMPORTANT- the BAA only accepts MasterCard or Visa 3.Runner Release Forms: Are attached to this email. Please sign and send back to Cristen via email. These forms are required by John Hancock and must be completed and returned to Cristen by January 26 th. Don’t forget- All steps must be completed by January 26 th.

4. John Hancock’s Non-Profit Marathon program donates marathon numbers to select non profits throughout Boston. This year, thanks to John Hancock and the BAA, BMC was lucky enough to receive 75 bibs! We are glad you have all joined us for this inspirational and record breaking journey. Together it is our hope to raise $750,000 dollars for our Emergency Department

5. History of Team BMC Thanks to John Hancock, this is our 12 th year of Team BMC running in the Boston Marathon In total, Team BMC has raised over $2.16 million through the Marathon program Last year, we raised a record breaking $1.1 Million with 107 runners; Average raised per bib was over $14,000. Way to go! Where does the money go? This year money raised will fund the expansion of our Emergency Department

6. BMC Emergency Department On Marathon Monday in 2013, Boston EMS brought the first wave of the most critically injured patients to BMC - 23 in total. The day after the Marathon, 4 gunshot victims were brought to BMC. This is a typical day in BMC’s Emergency Room. But, did you know that our ED is the largest and busiest provider of trauma and emergency services in New England?

7. ED Expansion

8. What makes BMC Special? Emergency medicine Complex patient cases Social Services Excellence in medicine Our marathon team Exceptional Care, Without Exception

9. Your Fundraising Strategy 1.Start now 2.Include Multiple Methods 3.Communicate through a variety of vehicles 4.Be persistent and positive

10. Crowdrise Make sure you have signed up as part of Team BMC on Crowdrise. This is your best tool for fundraising! https://www.crowdrise.com/BostonM edicalCenter2015 https://www.crowdrise.com/BostonM edicalCenter2015 Personalize your page! Your donors want to see your photo and hear your story. Tell them why you are running and why BMC is important to you. Share your personal page through social media and email. Do this several times.

11. Your Fundraising Pitch FACT: Letters and emails are the most effective way to raise money. Start by creating a list of people who may want to support you. This can include places you do business, co-workers, family, friends, etc. You can even ask family and friends to help widen your network! Your personal letter/ email should include: –Your personal goal. Aim high! –Why you are running? What is your personal connection? –Facts about BMC and our ED –Ask for a specific amount. The worst anyone can say is no –Say thank you! Whether someone says yes or no, acknowledge their generosity and support –Consider sending at least 2-3 emails to your network as emails can be easily missed or passed over

12. Matching Gifts- Double your donations! Find out if your employer or your donor’s employer has a matching gift program. Many do! It’s an easy way to double your fundraising. If your employer doesn’t have an official matching gifts program, think about another creative way to engage your company. For example, sponsor a “wear jeans to work day”

13. Make Your Fundraising Stand Out Host a night out! –Silent auction –Night at a local bar or restaurant –Ask a local organization to donate a percentage of sales for one night Sell Something! –Team T Shirts, Bracelets, Coffee Mugs, Candy Bars –Baked goods Donate an item for a company wide raffle. Concert tickets, vacation rentals, sporting games, and ipads tend to raise a lot of money! Is it your birthday? Ask for a donation in lieu of a birthday gift! Take advantage of current events. Raffle off Superbowl Squares and split proceeds.

14. Secure a Sponsor! Work for a large corporation or a small business? Ask them to sponsor Team BMC for the 2015 Boston Marathon! There are many benefits to sponsoring Team BMC. Any sponsor that an individual runner secures will receive these benefits. Sponsorship levels range from $5,000-$50,000 Special thanks to Santander Bank for being the largest supporter of Team BMC for the second year in a row!

15. How We Will Help Patient Stories Sample letters/forms/emails Provide access to social media, email Host a tour Event support Incentive programs like Matching Mondays Prizes & Giveaways such as tickets to our Gala, Catwalk and Mayo Bowl event Provide T Shirts and other goods to raffle off or sell Remember to keep us posted early and often so we can guide you. We are here to help!

16. Remember….. The Rule of 4 Double your donation with a Matching Gift! Ask your donors if their employer has a matching gifts program. Many do! Make sure you have signed up as part of Team BMC on Crowdrise and don’t forget to personalize your page! Personalize your page! Offline Donations should be mailed to OUR address with YOUR NAME included to: Boston Medical Center Development Office, 1 st floor 801 Massachusetts Avenue, 1 st floor Boston, MA 02118

17. So, Share With Your Teammates… What have you been doing? What has been successful so far? Best tips and tricks? –Raffles –Email signature –Reaching out to businesses to put together packages –Team up!

18. Resources Online: –www.johnhancock.com/npp/index.phpwww.johnhancock.com/npp/index.php –www.teambmc.orgwww.teambmc.org –www.furey262.comwww.furey262.com –www.baa.orgwww.baa.org Facebook! It sounds crazy but it is true. One of the best way’s to connect with your fellow charity runners. Popular pages: –Boston Medical Center Marathon Team –The Boston Marathon Of course the BMC Development team! We are here to help you every step of the way

19. Thank you! To all of our runners, and supporters we could not do this without you. We are honored and humbled to have you representing Boston Medical Center on Marathon Monday and look forward to a fantastic marathon season! Supported by: