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Green World Genetics Sdn Bhd 广润种源国际有限公司 Asian Solanaceous Round Table 2014 9 th - 10 th Sept, 2014 Bangalore, India.

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Presentation on theme: "Green World Genetics Sdn Bhd 广润种源国际有限公司 Asian Solanaceous Round Table 2014 9 th - 10 th Sept, 2014 Bangalore, India."— Presentation transcript:

1 Green World Genetics Sdn Bhd 广润种源国际有限公司 Asian Solanaceous Round Table 2014 9 th - 10 th Sept, 2014 Bangalore, India

2 Green World Genetics Sdn Bhd 广润种源国际有限公司 China Seed Industry Scenario 1.China the biggest seeds market in the world 2.Currently research institutes are key participant of fundamental research 3.Private enterprises are the main players in developing the seed industry 4.Government creating a new mechanism to promote enterprise-based commercial breeding, and provide two deadlines ( 2015 and 2020) for the eventual establishment of national champions, or top private enterprise that are developing and commercializing seed 5Consolidation taking place from more 8000 seed companies to around 5000 companies

3 Green World Genetics Sdn Bhd 广润种源国际有限公司 China Agriculture Figures  Rice: 29 Million ha  Number one in rice production: 31% worldwide production  Second largest rice production area  Wheat: 24 Million ha  Number one in wheat production worldwide  Corn: 32 Million ha  Second largest corn production country in the world  50% Yield of U.S. (5.3MT/ha Vs. 9.6MT/ha)  Cotton: 4 Million ha  Second largest cotton production country worldwide  Third largest cotton seeds and traits market  Oil Seeds: 11 Million ha  Number one in canola production in the world  Vegetable : 19 million ha  Largest vegetable production country contributing 47% worldwide vegetable produce

4 Green World Genetics Sdn Bhd 广润种源国际有限公司 Macro Trend- vegetable  China ’ s Rapid growth will continue  30,000 people per day migrate from Rural to urban  Vegetable export growth continues at average 7% CAGR  Increasing pressure on land & resources. ‘ battle for acres ’  Appreciating Currency  Rising Inflation  Poor infrastructure results in up to 30% wastage of veg products

5 Green World Genetics Sdn Bhd 广润种源国际有限公司 Top 10 Province's Production 19 M ha Vegetable Market 2012 Seed Market $599 M USD * Retail Market $80 B USD est.

6 Green World Genetics Sdn Bhd 广润种源国际有限公司 The Opportunity – Vegetable Seed Market China Market Drivers: Production Area: 1.2% CAGR Market Value: CAGR: 7.3% Demand Drivers: Population (1% CAGR) Export (7% CAGR) Disposable Income Quality/Lifestyle Seed Value Drivers: OP to Hybrid Low to High Value Hybrid Inflation Traits Top 3 crops represent 43% of the MV: Tomato Sweet Corn Cucumber $1055 Mill $727 Mill $599 Mill

7 Green World Genetics Sdn Bhd 广润种源国际有限公司 China Tomato Macro Overview M$,000 Ha Major macro trends:  Fresh tomato consumption per capita grew from 13 Kg in 1999 to 21 Kg in 2013 and projected to hit 25 Kg in 2020.  Population grows from 1.34 billion in 2010 to 1.45 billion in 2020  The price of tomato remain high and stable for the past 5 years, so growers have good return of growing tomato  Better fruit quality & disease pressure(TY1+TY2,TSWV,FCRR,ToCV, GLS, LM) trends drive the higher seed price  Shift from OPF to GRH.GRH-L planting area grows at 2.5%, with decreasing GRH-S at 1% and OPF at 3% per year  Transplanting seeds has become a standard practice and nursery is playing an ever-increasingly important role.  Industry consolidation is happening rapidly along the value chain, both at food retailer and grower level.  Labor availability issue Farm labor shortage due to aging farmers & urbanization with 14 million farmers migrating to cities per year by 2020 Labor cost keeps increasing at +10% per year Major macro trends:  Fresh tomato consumption per capita grew from 13 Kg in 1999 to 21 Kg in 2013 and projected to hit 25 Kg in 2020.  Population grows from 1.34 billion in 2010 to 1.45 billion in 2020  The price of tomato remain high and stable for the past 5 years, so growers have good return of growing tomato  Better fruit quality & disease pressure(TY1+TY2,TSWV,FCRR,ToCV, GLS, LM) trends drive the higher seed price  Shift from OPF to GRH.GRH-L planting area grows at 2.5%, with decreasing GRH-S at 1% and OPF at 3% per year  Transplanting seeds has become a standard practice and nursery is playing an ever-increasingly important role.  Industry consolidation is happening rapidly along the value chain, both at food retailer and grower level.  Labor availability issue Farm labor shortage due to aging farmers & urbanization with 14 million farmers migrating to cities per year by 2020 Labor cost keeps increasing at +10% per year Source: MOA, FAO, YMIT,

8 Green World Genetics Sdn Bhd 广润种源国际有限公司 FY14 Market 8 OPEN FIELD PROTECTED Cherry tomato Processing Tomato: 46,100HA US $: 2.7M FIP-GH: 124,822HA US$: 25.6M FIR-OF: 25,073HA US$: 8.7M Total MKT: $78.5 M ( FY14 v.s. FY13, 13% ) FIR-GH: 14,261HA US$: 19.2M Cherry -OF: 9,348HA US$: 4.8M Fresh Indi- Pink- GH Fresh Indi- Round Processing Cherry-GH: 8,778HA US$: 4.0M (100% Hybrids)

9 Green World Genetics Sdn Bhd 广润种源国际有限公司 China Pepper Market Overview Asia long : 31,864ha, US 5.1M Asia short:32,942HA, US 3.8M ALS: 191,146ha US 17.68M BUL-Bull horn 7,315ha, US 3M Bulgaria-Sheep horn 77,700ha, US 6.3M BLocky: 8,752ha, 11.9M$ SP-Half Long: 1,400ha, US 2.2M 52.4 62.1 Hybridization 16% 10% 68% 100% Segment Asia Long Asia Short Asia long Slim Bulgaria SP- Blocky SP- Half Long 4%

10 Green World Genetics Sdn Bhd 广润种源国际有限公司 Challenges  Rising labors Cost  Government Policy - Structure change  Diseases pressure - intensive cultivation  Flooded with copy products  Human Capital  Water

11 Green World Genetics Sdn Bhd 广润种源国际有限公司 The Major Diseases  Nematodes  Tospo Virus  FCRR  TYCL  Gray leaf Spot  Bacterial Wilt

12 Green World Genetics Sdn Bhd 广润种源国际有限公司

13 Green World Genetics Sdn Bhd 广润种源国际有限公司 Product for the Market  Multi - Disease resistance  High Yielding  Good Shelf live  Easy to grow  Good eating quality with high nutrients  Drought resistance

14 Green World Genetics Sdn Bhd 广润种源国际有限公司 THANK YOU


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