1. Click to edit Master subtitle style The Power of Viral Messaging

2. Click to edit Master subtitle style What is Viral Messaging? Viral messaging is a method of online marketing that works like a virus because the marketing message rapidly multiplies to thousands of people around the world. Viral messaging is a synonym of "peer- to-peer," "word-of-mouth," "network marketing," "tell-a-friend", "refer-a-friend“ and lastly "send-this-link." Viral messing encourages people to pass along a positive or negative message.

3. When one person has a good online experience, he/she will tell 12 more people. And if that person has a bad experience, 12 others will also know about it. Opinion Research Corporation International found that users told an average of 12 other people about an online shopping experience. Did you know…

4. Value Viral Guile Viral Vital Viral Spiral Viral Vile Viral The types of Viral Marketing

5. 09/05/11 What it is: Value viral marketing occurs when internet users share quality experiences of products or services with others, without being prompted or given rewards to do so. How it works: Andy tries product X and finds it to be very good. He then tells Sandra to try it. Product examples: iphone, Twightlight books Web site examples: Amazon, Kijiji, Yahoo Value Viral

6. 09/05/11 W What it is: Guile viral marketing occurs when people try to “sell” a product or service to others in exchange for a gift. How it works: Andy tries to convince Sandra to try product X because Andy will receive a reward if Sandra tries it. Product examples: Countless promotions Web site examples: MyPoints Guile Viral

7. What it is: Vital viral marketing occurs when certain products are required before one is able to share the experience or product with others. How it works: Andy wants to share experience Y with Sandra, and Sandra needs product X to do so. Product examples: RealPlayer, Macromedia Flash, Adobe Acrobat, Microsoft PowerPoint, Mozilla Firefox Web site examples: Hotmail, eBay Vital Viral

8. What it is: Spiral viral marketing occurs when people share funny, and/or interesting experiences with others. How it works: Andy wants to share experience Y with Sandra because Andy thinks that Sandra will also find it funny, and/or interesting. Product examples: Crazy frog Web site examples: YouTube, Yahoo! Spiral Viral

9. What it is: Vile viral marketing occurs when people warn others of their own negative experiences. How it works: Andy tries product X and finds it very bad. He then tells Sandra to avoid it. Product examples: Crystal Pepsi Web site examples: Real.com (for the RealJukebox fiasco) Vile Viral

10. Viral Messaging creates a win/win situation for all parties. The user is provided a service and valuable information for free and companies are provided with free advertising. In conclusion