1. YOUR BUSINESS IS IN TROUBLE
and why government initiatives still haven’t saved you …
Daniel Evans
CEO & Economist, Ormita Commerce Network

2. FIRST: LET’S TALK ABOUT A TERM THAT YOU HAVE BEEN HEARING LATELY

3. BALANCE OF TRADE

4. WHAT DOES “BALANCE OF TRADE” REALLY MEAN?

5. WHAT DOES “BALANCE OF TRADE” REALLY MEAN?
don’t take my word for it let’s ask someone else…

6. my sixth grade teacher

7. BALANCE OF TRADE the formula
TOTAL $ VALUE OF EXPORTS – TOTAL $ VALUE OF IMPORTS =
BALANCE OF TRADE
the formula

8. I APOLOGISE … THIS WAS ACTUALLY MY SIXTH GRADE TEACHER…

9. my sixth grade teacher

10. A POSITIVE BALANCE OF TRADE
Is known as a “trade surplus” (because it consists of exporting more than is imported).
A NEGATIVE BALANCE OF TRADE
Is known as a “trade deficit” or a trade gap (you are importing more than you export).

11. A POSITIVE BALANCE OF TRADE
Is known as a “trade surplus” (because it consists of exporting more than is imported).
A NEGATIVE BALANCE OF TRADE
Is known as a “trade deficit” or a trade gap (you are importing more than you export).
Virtually all developed countries have an overall trade deficit…

12. WHICH MEANS …

13. LESS MONEY IN LOCAL CIRCULATION

14. WHICH RESULTS IN…

15. LESS MONEY FOR LOCAL PEOPLE TO SPEND
With you

16. WHICH MEANS …

17. BUSINESSES WHO EARN MOST OF THEIR INCOME LOCALLY MAY START TO EARN LESS

18. WHICH LEADS TO …

19. SOME BUSINESSES CUTTING BACK ON THEIR SPENDING

20. WHICH CAN MEAN …

22. LESS PAID WORKING HOURS

23. LESS PAID WORKING HOURS VOLUNTARY PAY CUTS

24. LESS PAID WORKING HOURS VOLUNTARY PAY CUTS REDUNDANCIES & LAY-OFFS

26. WHAT DOES THIS HAVE TO DO WITH YOU?

28. I’M GETTING TO IT …

29. WHEN YOU PAY SOMEONE … WHAT HAPPENS?

30. WHO WILL THEY SPEND THE MONEY WITH?

31. HOW MUCH OF IT WILL COME BACK TO YOU?

32. LETS FACE FACTS

33. WHEN YOU BUY FROM SOMEONE THERE IS NO GUARANTEE THAT THEY (or someone they know) WILL BUY FROM YOU IN RETURN!

34. WE CANT FORCE OUR SUPPLIERS TO BUY FROM US

35. SO WHAT DO WE DO?

36. WE PUT BANDAIDS OVER THE CRACKS

37. Discounting

38. Discounting
Special Offers

39. Discounting
Sales
Special Offers

40. BUT THE CRACKS GET BIGGER

41. LESS MONEY IN THE ECONOMY ALSO MEANS …

42. MORE SURPLUS CAPACITY!

43. “
Every day there is 9.3 trillion dollars of unsold time, space, production capacity or products. This is going to waste. ”

44. “
Every day there is 9.3 trillion dollars of unsold time, space, production capacity or products. This is going to waste. ”
Some famous guy said this…

45. EMPTY SEATS
@ ENTERTAINMENT VENUES

46. EMPTY SEATS
@ CAFES & RESTUANTS

47. UNSOLD
APPOINTMENT TIME

48. EMPTY ROOMS
@ HOTELS & RESORTS ETC

49. SURPLUS
RENTAL CAPACITY

50. WASTED
SPACE

51. IDLE
PRODUCTION CAPACITY

52. DEPRECIATING
INVENTORY

53. A LACK OF MONEY DOES NOT NECESSARILY MEAN A LACK OF ASSETS

55. ASSETS ARE THE THINGS WE BUY WITH MONEY – THEY ARE NOT MONEY ITSELF

56. Great Idea
Great Idea

57. Great Idea

58. WHAT IF…

59. EVERY TIME WE NEEDED TO SPEND MONEY WE WERE GUARANTEED A NEW SALE?

60. THERE WAS A NETWORK OF BUSINESSES WHO PREFERRED TO TRADE WITH ONE ANOTHER?

61. WE COULD USE OUR SURPLUS ASSETS TO PAY FOR THINGS WE NEED?

63. NO… WE HAVEN’T GONE NUTS

64. THE PLAN …

65. Put together a network of businesses who have excess capacity

66. Media Companies
Service Providers
Manufac-turers
Retailers
Start-ups
Governments

67. LET PEOPLE START SELLING THEIR UNUSED CAPACITY

68. E F H D G B A C I

69. E F H D G B A C I

70. E F H D G B A C I

71. E F H D G B A C I

72. E F H D G B A C I

73. E F H D G B A C I

74. E F H D G B A C I

75. E F H D G B A C I

76. E F H D G B A C I

77. E F H D G B A C I

78. YOU START TO HARNESS LOST VALUE INSTEAD OF WATCHING IT GO TO WASTE

80. LET’S FACE FACTS… WE AREN’T ALL WALMART OR APPLE

81. Line starts here.

82. NEW CUSTOMERS PROBABLY AREN’T LINING UP AT YOUR DOOR EVERY DAY

83. Pay for what we have with what we need
SO LET’S DO SOMETHING FOR OURSELVES
Pay for what we have with what we need

84. SO LET’S DO SOMETHING FOR OURSELVES
Bank the value of unsold assets
SO LET’S DO SOMETHING FOR OURSELVES
Pay for what we have with what we need

85. SO LET’S DO SOMETHING FOR OURSELVES
Bank the value of unsold assets
Buy from those who buy from us
SO LET’S DO SOMETHING FOR OURSELVES
Pay for what we have with what we need

86. SO LET’S DO SOMETHING FOR OURSELVES
Bank the value of unsold assets
Buy from those who buy from us
SO LET’S DO SOMETHING FOR OURSELVES
Invest without spending extra cash
Pay for what we have with what we need

87. Change the way we think about business
Bank the value of unsold assets
Buy from those who buy from us
SO LET’S DO SOMETHING FOR OURSELVES
Invest without spending extra cash
Pay for what we have with what we need
Change the way we think about business

88. WE WOULD HAVE MORE OF THIS AS WELL …

89. If you’re interested … please visit our website at: www. ormita
If you’re interested … please visit our website at: THANK YOU!