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Death by PowerPoint (and how to fight it)
Alexei Kapterev
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There are 300 million PowerPoint users in the world*
* estimate
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They do 30 million presentations each day*
* estimate
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About a million presentations are going on right now*
* estimate
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50% of them are unbearable*
* conservative estimate
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are killing each other with bad presentations.
LOTS of people are killing each other with bad presentations. NOW.
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They are all DEAD! Well, almost.
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A vicious circle Bad presentations Bad communication Less training Bad
relations Less money Less sales
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Let’s make the world a better place.
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Why are they doing it?!
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Research shows: Bullets don’t kill people People kill people
Unintentionally Yet regularly
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Mainly due to lack of... Significance Structure Simplicity Rehearsal
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Significance
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Why do you present? To “pass the information”? Your boss told you to? Or to make meaning?
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What’s the subject and why it matters to you?
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How presentations work
Significance creates passion Passion attracts attention Attention leads to action
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Are you passionate? Check yourself.
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This is passion.
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This is passion.
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This is passion.
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This is not.
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Can’t find the meaning? Don’t present.
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Structure
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Structure is how you place the building blocks of your story.
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Q: What structure to use?
A: Any – as long as it is: Convincing Memorable Scalable
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Structure choices Problem – Pathway – Solution
Problem – Solution – Reasoning Fancy stuff (if it makes sense)
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Give 3-4 reasons supporting your point.
They will not remember more anyway.
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} 45 Memorable opening 1 argument 2 argument 3 argument
1 More details... 1 argument 2 More details... 3 More details... 45 minutes 1 More details... 2 argument 2 More details... 3 More details... 1 More details... 3 argument 2 More details... 3 More details... Memorable closing
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You can tell this in... 5 minutes 15 minutes 45 minutes It is scalable.
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Simplicity
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Everything should be made as simple as possible but not simpler.
“ ” Everything should be made as simple as possible but not simpler.
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Apparently, being simple is not that simple.
Will give you some examples.
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Don’t worry: knowing the language doesn’t really help.
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Notice cool background.
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Hey, we’ve got DATA!
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This one’s my favorite.
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Fundamental problem?
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PowerPoint helps to: Visualize ideas Create key points Impress
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They use it as: Prompter Handouts Data dumps
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People read faster than you speak. This means you are useless.
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How much is an extra slide? $0.00. Zero Dollars.
Break it in several. It’s free.
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What’s the point? One simple point?
Remove everything else.
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Well, some are just hopeless.
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Ditch stupid “rules” Do you remember the rule:
7 lines per slide or less 7 words per line or less? Well, it is just plain stupid If you follow this “rule” You get a slide like this
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Cramped. Boring. Ditch stupid “rules” Do you remember the rule:
7 lines per slide or less 7 words per line or less? Well, it is just plain stupid If you follow this “rule” You get a slide like this
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Simple design rules* One point per slide Few matching colours
Very few fonts Photos, not clipart * pun intended
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Less text. More imagery. Wild imagery.
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But what if I need to send or print the slides?
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Write a document
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The Largest Leasing Companies
Hansa Leasing РГ Лизинг Авангард-Лизинг Raiffeisen Leasing ММБ-Лизинг Make 2 sets of slides
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Print with notes
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Inform with little text*
* yes you can
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Rehearsal
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It will never work completely for the first time. Trust me.
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YOU PRESENTATION RECIPIENT Feedback. Go get some.
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No audience? Present to the furniture. But aloud. Try it.
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Check the room and equipment.
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Presentation checklist
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All this leads to...
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Wow* * great presentations
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Offshore presentation design & consulting
Alexei Kapterev Offshore presentation design & consulting
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