1. E-COMMERCE AND SUPPLY CHAINS
KULIAH TAMU
Jurusan Teknik Informatika – FMIPA UNS
Mate Kuliah E-Commerce
Hari Kamis, 22 Desember 2011 & 29 Desember 2011
Ruang B404, – WIB
Oleh:
Wahyudi Sutopo
Laboratorium Sistem Logistik dan Bisnis
Jurusan Teknik Industri
Universitas Sebelas Maret
2011

2. Outline:
Introduction ( E-Commerce, Business Transactions, Business Performance, SCM )
A Framework for Analyzing SC
E-Supply Chain
Case Study: SCM & e-SCM

3. 1. Introduction: E-Commerce What is E-commerce?
Using Internet technologies to
Conduct business transactions
Improve business performance

4. 1. Introduction: Business Transactions
Supply
Demand
A transaction engaged in by a business that initiates the accounting cycle of that business (
Generic Supply Chain in Furniture Industry:
Wood
Forestry
Timber
R/M
Semi
Finished Goods
F/G
Furniture
Packed
Furniture
Distributed
Furniture
Displayed
Furniture
Used
Furniture
Physical SC SC
actors
W/F Farmers
Supplier
Producer
Manufacturer
Distributer
Forwarder
Retailer
User
Main
activities
Farming
Harvesting
Cutting Logs
Milling
Cutting
Drilling
Assembling
Finishing
Packaging
Transporting
Distributing
Trading
Selling
Integrated farming practices
Lower supplier
costs
Lower operational
costs
Lower combined logistics costs
Optimized offer and customer profitability
On shelf availability
Main SC
Objectives

5. 1. Introduction: Business Performance
There are a number of ways of measuring business performance.
In general, businesses are always looking at ways of becoming more efficient — reducing costs in relation to income, and so improving profits.

6. 1. Introduction: Supply Chan Management
Supply Chain Management (SCM) is the integration of key business processes from end user through original suppliers that provides products, services, and information that add value for customers and other stakeholders.

7. 2. A Framework for Analyzing SC (1)
SCM is simple in theory but complicated in implementation

8. Integrated Supply Chain Model
2. A Framework for Analyzing SC (2)
Integrated Supply Chain Model
Customer
Information & Financial Flow
Product & Information Flow
Retailer
Distributor
Manufacturing
1st Tier Supplier
1st Tier Supplier
2nd Tier Supplier
2nd Tier Supplier
2nd Tier Supplier

9. General Supply Chain Model
2. A Framework for Analyzing SC (3)
General Supply Chain Model
Information, Product, Services, Financial, and Knowledge Flow E N D C U S M R M A T E R I L S
Supplier Network
Integrated Enterprise
Distributive Network
PROC
DISTRI
BUTION
MANUFAC
TURING
Capacity, Information, Core Competency, and Human Resources Constraints

10. 2. A Framework for Analyzing SC (4)
Cycle Stage
Customer
Customer Order Cycle
Retailer
Replenishment
Cycle
Distributor
Manufacturing
Cycle
Manufacturer
Procurement
Cycle
Supplier

11. 2. A Framework for Analyzing SC (5)
Customer Order Cycle
Customer
Arrival
Customer
Order Receiving
Customer
Order Entry
Customer
Order Fulfillment

12. 2. A Framework for Analyzing SC (6)
Replenishment Cycle
Retail Order
Trigger
Retail Order
Receiving
Retail Order
Entry
Retail Order
Fulfillment

13. 2. A Framework for Analyzing SC (7)
Manufacturing Cycle
Order
Arrival
Receiving
Production
Scheduling
Manufacturing
Shipping

14. 2. A Framework for Analyzing SC (8)
Procurement Cycle
Order Based on
Manufacturer’s Prod..
Schedule or
Supplier’s Stocking
Needs
Receiving at
Manufacturer
Supplier
Production
Scheduling
Component
Manufacturing
Shipping

15. Supply Chain Improvement Benefits
2. A Framework for Analyzing SC (9)
Supply Chain Improvement Benefits
Delivery Performance
Inventory Reduction
Fulfillment Cycle Time
Forecast Accuracy
Overall Productivity
Lower Supply Chain Costs
Fills Rates
Improvement Capacity Realizations
16% – 28% Improvement
25% - 60% Improvement
30% - 50% Improvement
25% - 80% Improvement
10% - 16% Improvement
20% - 30% Improvement
10% - 20% Improvement
Somber: QAD – PRTM ISC Benchmark Study

16. 3. E-Supply Chain (1)
What is E-Supply Chain?
Definition
Supply chain management using E-commerce technology
Collaborative use of technology to enhance B2B processes and improve speed, agility, real time control and customer satisfaction.
SCM could be very costly and hard to implement without E-commerce

17. 3. E-Supply Chain (2)
New Technology provide revolutionary changes in SCM
Computers offer ERP solutions for internationalized operation
E-commerce provides a globalized solution to make the world “Flat”. E-SCM
Mobile commerce is the next revolution in SCM
Electronic Commerce
Global Sourcing & Selling
Strategic Partnerships
Cost Control
Customer Service

18. 3. E-Supply Chain (3)

19. 4. Case Study: SCM & e-SCM
Pengembangan Model Penentuan Jumlah Pembelian Dan Persediaan Bahan Baku Pada Perusahaan Furnitur ( Studi Kasus CV Valasindo Sentra Usaha )
An Interactive Web-based Application as Educational Tool for SCM Course by Using FOSS

20. TERIMA KASIH Q & A Next Week Agenda:
Research Trend & Opportunities in SCM, e-SCM and e-Commerce