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Thinking About Psychology: The Science of Mind and Behavior Charles T. Blair-Broeker Randal M. Ernst.

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Presentation on theme: "Thinking About Psychology: The Science of Mind and Behavior Charles T. Blair-Broeker Randal M. Ernst."— Presentation transcript:

1 Thinking About Psychology: The Science of Mind and Behavior Charles T. Blair-Broeker Randal M. Ernst

2 Observational Learning Module 17

3 Albert Bandura and Observational Learning Module 17: Observational Learning

4 Observational Learning Learning by observing and watching others (the model)

5 Model In observational learning, the person whose behavior the subject watches and imitates

6 Modeling The process of observing and imitating a specific behavior

7 Albert Bandura (1925- ) American psychologist who has done major studies in observational learning Studies the consequences a model has on subjects Bobo Doll experiments

8 Bobo Doll Experiments Children watched an adult model show aggressive behavior toward a bobo doll Three experimental conditions: –The model was praised. –The model was punished. –The model received no consequences for the aggressive behavior. –bobo doll experimentbobo doll experiment

9 Vicarious Learning Learning by seeing the consequence of another’s behavior

10 Modeling Requirements Bandura suggests four requirements for effective modeling to occur: –Attention –Retention –Ability to reproduce the behavior –Motivation

11 Bobo Doll Experiment

12 Bandura’s Bobo Dolls Insert “Bandura’s Bobo Doll Experiment” Video #11 from Worth’s Digital Media Archive for Psychology. Instructions for importing the video file can be found in the ‘Readme’ file on the CD-ROM.

13 Observational Learning in Everyday Life Module 17: Observational Learning

14 Antisocial/Prosocial Behavior Antisocial behavior - negative, destructive unhelpful behavior Prosocial behavior – positive, constructive, helpful behavior Both types of behavior can be modeled effectively.

15 Observational Learning of Violence From the Media Module 17: Observational Learning

16 The End


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