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Room Booking and Allocation Hrishikesh Wankhede
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Offline Sales RTNE’s current booking model Steps to be followed: – customer/ agent comes on a website and fills up the booking request form OR directly calls up the office with his requirement details. – We give him all the details. Once guest decides where to stay, we call up hotel and block the rooms. – payment from the customer and send a hotel voucher to him – Before check in process the payment is transferred to hotel account.
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Online Sales Customer books stay online (on a website) with his credit card. E.g. booking on IRCTC site. Steps to be followed: – Customer decides the destination & logs on to the website – check in & check out dates on the website (he can access all available options on the website) – Customer selects hotel after looking at all available information online. – Makes payment through credit card & books his stay – On making the card payment, he gets online hotel voucher on booking window and on his email id; an email is also sent to hotel and hotel confirms the booking online
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Room Blocking and Allocation Room Blocking: In offline sales as you block the rooms when you get lead for the same. Inventory: No. of rooms in the hotel Allocation: No. of rooms allotted to the company throughout the month, year or season. – On daily basis hotel gives few no. of rooms to a agent to sell in the market. – Normally online travel companies and GSA’s work on allocation basis. – In online business you have to keep inventory live on the site.
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Negotiate 'Best rates' & 'Commissions' from accommodations When you are new in the market, it is difficult to get higher commissions. Suggestion: identify few properties give them a good business and then start asking for 30 to 40% commissions. Once you get this commission start identifying some other properties also Once you give them a good business, you decide hotel’s sell rate for hotels direct customers and agents, your sell rate and your net rate
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Questions???
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Thank You
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