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COM 354 Week 1 (8/23) New Media Ethics. Related to my work “Privacy and Participation in the Cloud: Ethical Implications of Google’s Privacy Practices.

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Presentation on theme: "COM 354 Week 1 (8/23) New Media Ethics. Related to my work “Privacy and Participation in the Cloud: Ethical Implications of Google’s Privacy Practices."— Presentation transcript:

1 COM 354 Week 1 (8/23) New Media Ethics

2 Related to my work “Privacy and Participation in the Cloud: Ethical Implications of Google’s Privacy Practices and Public Communications” in Ethics of Emerging Media (Continuum, 2011)Ethics of Emerging Media "This collection provides a rare opportunity to ask how emerging media affect the ethical choices in our lives and the lives of people across the globe.”

3 OUTLINE Introduction (course, syllabus, Wiki) Traditional ethical theories Spheres of Information ethics – Group Activity Central Issues of digital media ethics

4 Syllabus Required Text Basic Structure Assignments Grading Student's Responsibilities Course Schedule

5 Key terms Values - goals and ideals we aspire to and measure ourselves, others and society by moral values - values that give voice to the needs and legitimate expectations of others as well as ourselves Ethics - study of moral values, reflection on how to think about them, and clarify, prioritize, and/or integrate them.

6 Morals and ethics Often interchangeable Morals – something we hold (static) Ethics –deliberate process of thinking them through, criticizing, and revising them (dynamic)

7 pitfalls Dogmatism – Ask why, study other's views, reasons of opposed positions – Speak in an open ended way – Hint of Offhand self-justification

8 dogmatism Ask why, study other's views, reasons of opposed positions Speak in an open ended way Less categorical, less final Think in an open ended way A hint of uncertainty is appropriate

9 Offhand self-justification Know that its self-defeating – rationalizing and making excuses can perpetuate unintelligent opinions Observe yourself – Try not to make excuses just to put questions to rest Watch for signs of anger or irritation when challenged Avoid automatic counterattack – Give yourself space to think

10 Three families of values Utilitarianism Theories of Right Action Theories of Virtue

11 1. Utilitarianism J. Bentham, J. S. Mill – Moral commitment to happiness of all – “greatest good of the greatest number” – Typically asks “does it promote the social good?” – Involves balancing social costs with social benefits (a calculation) – Social utility

12 2. Theories of Right Action (also deontology or categorical imperative) Kant – Decide what is right independent of social utility – Social utility reduces people to a means, a thing – People are not “means” but “ends” in themselves – Profound sense of equality

13 2. Theories of Right Action (cont.) Kant – Decisions often framed as universal laws, rights, rules applying to everyone, universally – A law for all to follow – Can't “make an exception for myself” (golden rule) – e.g., Universal Declaration of Human Rights –

14 3. Theories of Virtue Aristotle – One's function, derived from his/her essential activity, determines their virtues – Our function, to bring a complex self into order “balanced self actualization” – “means between extremes of emotion and action” (golden mean) e.g., courage is the mean between cowardice and foolhardiness

15 3. Theories of Virtue (cont.) Aristotle – Moral virtues Courage, temperance, justice, generosity, humor – Vices Excesses

16 3. Theories of Virtue (cont.) St. Thomas Aquinas adapted Aristotle's logic – Reason a way to know oneself God. – Theological virtues Faith, hope, charity Expanded Greek virtues - e.g., temperance to include humility, patience, chastity – Deadly sins – fatal to spiritual progress pride lust, avarice, etc.)

17 3. Theories of Virtue (cont.) Alasdair MacIntyre – Professions have a moral dimension – Determined by specific function e.g., teachers enable and inform – Virtue is related to professional practice – Acquired qualities to achieve our goals e.g., Bloggers “code of ethics”

18 3. Theories of Virtue: Ethics of Care Our practices are rooted in human relationships – based on love, care, connecting – Rooted in awareness of connections btw us – & recognition of our responsibility for one another Key virtues – imagination, sensitivity, patience, acceptance, nurturing, responding

19 Activity Think about ethical problems: – Wikileaks – Online targeted advertising – Virtual sex in Second Life

20 Activity Speak to the issue from within each theory – e.g., how would utilitarians view it, – how would Kant view it – what virtues are relevant? (list them) –

21 Activity (part two) Declare yourself Which of these theories describes how you mainly think? Are their good arguments for each? How might you combine them? How would you prioritize them? –

22 Spheres of ICT ethics Ethics of informational resources – issues of availability, access, and accuracy Ethics of Informational Products – devices, applications, services (SNSs), sites, games Ethics of the informational environment – piracy, IP, FOSS, FoE, censorship, filtering, content control

23 Central Issues of Ethics in Digital Media Ethics of informational resources – issues of availability, access, and accuracy Ethics of Informational Products – devices, applications, services (SNSs), sites, games Ethics of the informational environment – piracy, IP, FOSS, FoE, censorship, filtering, content control

24 Central Issues of digital media ethics Mainstream media reports on technology – “moral panic” to attract attention – focus on sensational and deep seated fears fosters polarized way of thinking – e.g., technology=good, technology=bad short circuits critical reflection

25 Distinguishing characteristics of digital media Digital vs. analog (bits easily manipulated) Instantaneous enduring global

26 Pedagogical approach Case studies discussion/writing/reflection/research We'll pursue our own case studies, as well

27 HWK (Due Monday 8/30) Journal #1 (on Wiki) Read Chapter 2


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