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LIFE IS MIKE ERDMAN TOYOTA.  2014 NEW =  2014 USED =  YTD NEW =  YTD USED =  What is your monthly goal for New & Used number of cars.

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Presentation on theme: "LIFE IS MIKE ERDMAN TOYOTA.  2014 NEW =  2014 USED =  YTD NEW =  YTD USED =  What is your monthly goal for New & Used number of cars."— Presentation transcript:

1 LIFE IS FANTASTIC @ MIKE ERDMAN TOYOTA

2  2014 NEW =  2014 USED =  YTD NEW =  YTD USED =  What is your monthly goal for New & Used number of cars sold?  How much growth are you looking for? 10%

3 What is Life is Fantastic Marketing Agency?  Life Is Fantastic is a total marketing agency seeking only the best product or service to market, so as to create more sales.  There is no competition among our clients for we only promote one industry or product. If Life Is Fantastic with your product or service then every one else must be only nice.  It’s all positive product or service marketing that will make your brand explode.

4 It’s all about Lifestyle… What are these taglines missing? Toyota“Lets go places” Nissan“Shift Passion” Hyundai“New thinking, New possibilities” Buick“The class of world class” Chevrolet“Find new roads” Honda“Start something special” BMW“Sheer driving pleasure” Volkswagon“Das auto” Chrysler“Imported from Detroit” Ford“Built Ford tough” There is only going to be one “Life is Fantastic”. It should be “Life is fantastic with Mike Erdman Toyota!”

5 LIFE IS FANTASTIC @ MIKE ERDMAN TOYOTA Florida Hospital LIFE is AMAZING. Life is good www.facebook.com/lifeisgood Someone will license Life Is Fantastic!

6 WHY IS LIFE FANTASTIC WITH TOYOTA?  EMPLOYEE MORALE BOOSTER  FEEL GOOD MARKETING CONCEPT  POSITIVE CONVERSTATION STARTER  SELL MORE VEHICLES= HAPPY DEALERSHIP OWNER People can buy any vehicle, but Life Is only Fantastic with Toyota! If Life Is Fantastic with Toyota what’s life like at Honda, Nissan, Chrysler etc.? Nice, ok? It can’t be Fantastic! Exclusivity! LIFE IS FANTASTIC @ MIKE ERDMAN TOYOTA

7 LifeIsFantastic.com Mike Erdman Toyota 1.Feel good marketing concept- says something about your company & product. 2.Gain market share with positive advertising. The only car dealer that makes your Life Fantastic! 3.Marketing ideas: I.“Life Is Fantastic with my Toyota because…”  It protects my family  It takes me to work  It takes me to the beach  It takes me on vacation  It pulls my boat  It gets my groceries

8 TELEPHONE GREETING“Life is fantastic at Mike Erdman Toyota, how may help you” VOICE MAIL“Life is fantastic at Mike Erdman Toyota, this is Sally Smith, I am so glad you called. Please leave your name and number, and I will call you right back. Have a fantastic day!” NAME BADGESSally Smith, Sales Associate Mike Erdman Toyota Life is Fantastic! SHIRTS, COFFEE MUGS, AND ALL PROMOTIONAL PRODUCTS

9 Showroom Customer Testimonial Signs: It’s Reliable It’s affordable The service is awesome! It’s stylish Lots of leg room! It gets great gas mileage The quality It’s safe for my kids

10 Mike Erdman Toyota Fantastic Vehicle Selection Fantastic Warranty Fantastic Style Fantastic Showroom Fantastic Customer Service Fantastic Safety Features Fantastic Quality “Now you can see why your Life Is Fantastic with Mike Erdman Toyota!”

11 LifeIsFantastic.com Mike Erdman Toyota Hyperlink from LifeIsFantastic.com to http://www.mikeerdmantoyota.com/ http://www.mikeerdmantoyota.com/ Track & Direct leads to the dealership Blogs to create conversations about Mike Erdman Toyota Drive traffic to Mike Erdman Toyota

12 LifeIsFantastic.com Life is Fantastic with my Toyota Facebook Twitter Instagram Bloggers- Promote your lifestyle

13 Why choose “Life is Fantastic with Toyota”? The only reason you would look at Life Is Fantastic is to sell more products. This is a vehicle lifestyle brand. There can only be one vehicle brand at a time that you can drive that makes your life fantastic, and that is Mike Erdman Toyota!

14 LIFE IS FANTASTIC @ MIKE ERDMAN TOYOTA Offer:  90 day free trial  Use all the marketing rights to “Life is Fantastic” to sell more vehicles, see list.  Sell more vehicles with the most positive marketing brand to add to your bottom line profits!


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