1. MGT4380 Strategic Management Creating Competitive Advantages Introduction Prepared by Shawna Chen

2. STRATEGIC MANAGEMENT What is strategy?

3. DEFINITIONS Strategy is the ideas, decisions, and actions that enable a firm to succeed. MGT4380 Strategic Management3Shawna Chen

4. TRANSLATION… PLEASE? Strategy defines the boundary of what a company does and what it will and will not do.  What is the company’s core value? MGT4380 Strategic Management4Shawna Chen

5. STRATEGIC MANAGEMENT What is strategic management?

6. DEFINITIONS Strategic Management consists of the analyses, decisions, and actions an organization undertakes in order to create and sustain competitive advantages. MGT4380 Strategic Management6Shawna Chen

7. TRANSLATION… PLEASE? Strategic Management is the “big picture” idea of how to run a business  What determines the total performance?  Why do some companies succeed while others fail?  How can you (the managers) do about it? MGT4380 Strategic Management7Shawna Chen

8. THE GOLDEN TRIANGLE OF A GOOD STRATEGY MGT4380 Strategic Management8Shawna Chen External Analysis Internal Analysis Strategic Formulation & Implementation

9. STRATEGIC MANAGEMENT Why study strategic management?

10. COURSE DESCRITION 4380. Strategic Management (3). Prerequisite: Business students in their final semester with a C or better in BLAW 3391, ISQS 3344, FIN 3320, MKT 3350, MGT 3370, and MGT 3373. Strategy is an integrative course focusing on an organization’s pursuit of superior economic performance by deciding what business to be in and how to compete. MGT4380 Strategic Management10Shawna Chen

11. CONGRATULATIONS! MGT4380 Strategic Management11Shawna Chen

12. CONGRATULATIONS? MGT4380 Strategic Management12Shawna Chen

13. WHEN IN DOUBT… #WWHD MGT4380 Strategic Management13Shawna Chen

14. SO YOU’VE LEARNED… MGT4380 Strategic Management14Shawna Chen

15. IT’S TIME TO PIECE THEM TOGETHER MGT4380 Strategic Management15Shawna Chen

16. COURSE DESCRITION (REVISED) 4380. Strategic Management (3). Prerequisite: Business students in their final semester with a C or better in BLAW 3391, ISQS 3344, FIN 3320, MKT 3350, MGT 3370, and MGT 3373 to piece together the “big picture”. Strategy is an integrative course focusing on an organization’s pursuit of superior economic as well as social and environmental performance by deciding what business to be in and how to compete in the real world. MGT4380 Strategic Management16Shawna Chen

17. STRATEGIC MANAGEMENT Learning Objectives

18. COME UP WITH CREATIVE SOLUTIONS MGT4380 Strategic Management18Shawna Chen Bloom’s Taxonomy of Learning Domains

19. REMEMBERING MGT4380 Strategic Management19Shawna Chen

20. UNDERSTANDING MGT4380 Strategic Management20Shawna Chen

21. APPLYING MGT4380 Strategic Management21Shawna Chen

22. ANALYZING MGT4380 Strategic Management22Shawna Chen

23. EVALUATING & CREATING MGT4380 Strategic Management23Shawna Chen

25. STRATEGIC MANAGEMENT Good Reads

26. HBR’S 10 MUST READS ON STRATEGY  What is strategy? (1996)  The five competitive forces that shape strategy (2008)  Building your company’s vision (1996)  Reinventing your business model (2008)  Blue ocean strategy (2004)  The secrets to successful strategy execution (2008)  Using the balanced scorecard as a strategic management system (2007)  Transforming corner-office strategy into frontline action (2001)  Turning great strategy into great performance (2005)  Who has the D? How clear decision roles enhance organizational performance (2006) MGT4380 Strategic Management26Shawna Chen

27. OTHER  Bloomberg Businessweek  Inc.  The Economist  Entrepreneur  Forbes  Fortune  McKinsey Quarterly  MIT Sloan Management Review  Harvard Business Review  Knowledge@Wharton  strategy+business  Wall Street Journal  Wired MGT4380 Strategic Management27Shawna Chen