1. Jody Blanke, Professor Computer Information Systems and Law 1

2. Right to Privacy Origins in 1890 article by Samuel Warren and Louis Brandeis First state to recognize right in civil case Georgia – 1905

3. The Right of Privacy Pavesich (1905)

4. U.S. Constitution Does not contain the word “privacy” 1965 case held that “zones of privacy” emanate from the “penumbras” of the 1 st, 3 rd, 4 th, 5 th and 9 th Amendments (Griswold v. Conn.) 1967 case held that an electronic listening device violated the 4 th Amendment (Katz v. U.S.) concurring opinion proposed the “reasonable” expectation of privacy rule

5. U.S. Constitution (cont.) 1968 case adopted the notion of the “reasonable” expectation of privacy rule (Terry v. Ohio) 1977 case identified two “privacy” interests (Whalen v. Roe): the interest in avoiding disclosure of personal matters, and the interest in independence in making certain kinds of important decisions

6. State Constitutions Ten state constitutions contain the word “privacy” Ak., Ariz., Calif., Fla., Haw., Ill., La., Mont., S.C., Wash. Ak., Calif., Fla., Haw. and Mont. have privacy protection beyond criminal search and seizure Many provide for a right greater than that protected by the U.S. Constitution

7. Invasion of Privacy Tort Appropriation of name or likeness e.g., Michael Jordan Wine Intrusion upon seclusion e.g., Jackie O, Holiday Inn, Mazzio’s Pizza, Sean Penn, Bill Gates, Bob Dylan, Katz, Kyllo False light e.g., Parade Magazine Teenage Prostitution Publication of private embarrassing facts e.g., “Joe Hero” Silvia Leyva at Café Intermezzo, Atlanta

8. Federal Privacy Laws Apply only to federal agencies Freedom of Information Act (FOIA) (1966, re-titled in 1986) Privacy Act (1994) Very sectoral in approach Fair Credit Reporting Act (FCRA) (1970) Fair and Accurate Credit Transactions Act (FACTA) (2003) Electronics Communications Privacy Act (ECPA) (1986) Video Privacy Protection Act (1988) revised in 2013 8

9. Federal Privacy Laws (cont.) Health Insurance Portability and Accountability Act (HIPAA) (1996) modified by the Health Information Technology for Economic and Clinical Health Act (HITECH) (2009) Children’s Online Privacy Protection Act (COPPA) (1998) revised in 2013 Gramm-Leach-Bliley Act (GLB) (1999) Controlling the Assault of Non-Solicited Pornography and Marketing Act (CAN-SPAM) (2003) 9

10. Privacy and the Web Self regulation “Opt-in” vs. “opt-out” European Union Directive Safe Harbor agreement Privacy policies Toysmart Behavioral advertising Cookies, web bugs, trackers, beacons

11. Fair Information Practices Notice/Awareness Choice/Consent Access/Participation Integrity/Security Enforcement/Redress 11