1. www.uwplatt.edu Strategic Enrollment Management (SEM) Angela Udelhofen Office of Admission and Enrollment Services April 2014

2. www.uwplatt.edu New Freshmen 10th Day HC Over Time 10 Day Projections Fall 2014: 1647 Fall 2015: 1684 Based on Ave. % Chg: 2.2%

3. www.uwplatt.edu Strategic Enrollment Management “A comprehensive process designed to help an institution achieve and maintain the optimum recruitment, retention and graduation rates of students, where ‘optimum’ is defined within the academic context of the institution.” (Dolence, 1993) Focus is student success Institution-wide process that embraces every aspect of an institution’s function and culture

4. www.uwplatt.edu Student Success

5. www.uwplatt.edu SEM Steps to Success Stabilize enrollments Link the academic programs and SEM Stabilize finances and optimize resources Improve student services Improve access to information Evaluate strategies and tactics

6. www.uwplatt.edu

7. Leading the Transition to Strategic Enrollment Management Be a catalyst for establishing comprehensive enrollment goals Promote academic success Promote institutional success Address student challenges Help create a data-rich environment Strengthen internal and external communications Increase campus collaboration and cooperation

8. www.uwplatt.edu Sustainable Enrollment Outcomes

9. www.uwplatt.edu Wisconsin High School Graduates Wisconsin High School Graduate Projections 2008-2019. (2008). State of Wisconsin: High School Graduates History and Projections, 2001-2019. [Graph]. Retrieved from http://www.apl.wisc.edu/publications/apl_grad_projections2008.pdf

10. www.uwplatt.edu Angela Udelhofen 1300 Ullsvik Hall rulea@uwplatt.edu 608-342-1125 Thank You!