1. MT460 Unit 1 Seminar December 8, 2011 Instructor: Darlene Ringhand

2. MT340 McGraw-Hill/Irwin Copyright © 2011 by the McGraw-Hill Companies, Inc. All rights reserved.

3. Unit 1 T0DO List 1-3 Review the course SyllabusReview the course Syllabus Introduce yourself to your fellow studentsIntroduce yourself to your fellow students Watch the videos on SWOT AnalysisWatch the videos on SWOT Analysis Conduct a career-oriented SWOT analysis about yourselfConduct a career-oriented SWOT analysis about yourself Respond, comment, and participate in the Discussion Question boardRespond, comment, and participate in the Discussion Question board Complete your career-oriented resumeComplete your career-oriented resume Read about your Unit 9 Final ProjectRead about your Unit 9 Final Project Attend the Seminar or complete Alternate AssignmentAttend the Seminar or complete Alternate Assignment

4. The Nature and Value of Strategic Management Questions of Instructor? 1-4

5. Discussion of Outcomes for This Week Outcomes After completing this unit, you should be able to: Perform a SWOT analysis. Discuss the results of your own SWOT analysis. Create a professional resume. Course Outcomes practiced in this unit: MT460- 4: Perform a SWOT analysis. 1-5

6. Review the Video and Info Field Trip: Kucampus.kaplan.edu  Unit 1 1-6

7. Discussion Board Introductions Please go to the Discussion Board and introduce yourself to your fellow students! Second Discussion is your Personal SWOT analysis

8. Discussion Board This Week Personal / Career SWOT Analysis A personal SWOT analysis is a reflective look at you, your life, and in this exercise, your career. It will help you identify where you need to improve, and more importantly allows you to identify your internal strengths that you can capitalize on to seize your opportunities and thwart any external threats. A template for a personal SWOT analysis for goal setting is available in DocSharing to use. Save it for later to use in creating your resume in the Assignment for this unit. For this Discussion you will need to: 1. Create a Personal SWOT analysis 2. Communicate your outcome list to your fellow student learners.

9. Discussion Expectations 1-9 Discussion Rubric All Questions Answered On Topic and Unique Content Demonstrates topic analysis 40% Initial Post by Saturday Posts 3 different days Post > 100 words30% Organized and logical No Spelling/ grammar errors Reverences Used & Cited 20% Respectful & Considerate Appropriate Language Professional abbreviations/acr onyms 10% 100%

10. Policy Reviews Plagiarism Late Policy Expectations of Students Expectations from Instructor? 1-10

11. Questions on the Syllabus? When are Assignments Due? When is Seminar? (Day and Time) How many times do you post to the discussion area per week? Where do you go to get help with your writing assignments? What do you do when you have questions? 1-11

12. What is Strategic Management? The set of decisions and actions that result in the formulation and implementation of plans designed to achieve a company’s objectives

13. Components of Strategic Management Model Company Mission External Analysis Long-Term Objectives Short-Term Objectives Policies Empowering Action Strategic Control & Continuous Improvement Internal Analysis Strategic Analysis & Choice Generic & Grand Strategies Functional Tactics Restructuring, Reengineering & Refocusing 1-13

14. It’s a Wrap! Questions? 1-14