1. RENAULT CAR COMPANY PRESENTED BY:

2. INTRODUCTION OF RENAULT COMPANY is a French multinational vehicle manufacturer established in 1899 The company produces a range of cars and vans, and in the past has manufactured trucks, tractors, tanks, buses/coaches and autorial vehicles.

3. FOUNDATION AND EARLY YEARS(1898- 1918) The Renault corporation was founded in 1899 by louis renault and his brothers marcel and fernand

4. BETWEEN THE WORLD WARS(1919- 1938) Louis Renault enlarged the scope of his company after 1918, producing argricultural and industrial machinery. A number of the new products emerged from war developments.

5. WORLD WAR II AND AFTERMATH (1939-1944) After the French capitulation in 1940, Louis Renault refused to produce tanks for Nazi Germany which took control of his factories. He produced lorries for the German occupiers instead. On 3 March 1942

6. POSTWAR RESURGE (1945-1971) Under the leadership of pierre lefaucheux Renault experienced both a commercial resurgence as well as labour unrest– that was ultimately to continue into the 1980s.

7. MODERN ERA (1972-1980) The company's compact and economical Renault 5 model, launched in January 1972, was another success, particularly in the wake of the 1973 energy crisis.

8. RESTRUCTURING (1981-1995) Although its cars were somewhat successful both on the road and on the track, including the 1984 launch of the escape Europe's first multi-purpose vehicle, a dozen of years before any concurrent Renault was losing a billion francs a month and reported a deficit of 12.5 billion in 1984

9. PRIVATISATION AND THE ALLIANCE (1966-PRESENT) It was eventually decided that the company's state-owned status was detrimental to its growth. By 1994, following the failed Renault-Volvo merger, plans to sell shares to public investors were officially announced

10. INNOVATIONS HISTORY 1998 : Louis Renault "Driving, speed-changing mechanism and reversing gear Louis Renault invented a the revolutionary gear with no drive belt, with proved much better performances to climb uphill slope

11. HEAD OFFICE Renault's head office is in Boulogne- billancourt. The head office is located near the old Renault factories; Renault has maintained a historical presence in Boulogne-Billancourt, as the historic Boulogne-Billancourt plant had Renault's activity since 1898.

12. REFERENCE PORTER, R. (2005). CRAP CARS. NEWYORK: Holtzbrinck publishers.