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INTERNATIONAL OPERATION MANAGEMENT - Introduction - Different perception of Globalization : investment in the other countries, innovations in computer.

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Presentation on theme: "INTERNATIONAL OPERATION MANAGEMENT - Introduction - Different perception of Globalization : investment in the other countries, innovations in computer."— Presentation transcript:

1 INTERNATIONAL OPERATION MANAGEMENT - Introduction - Different perception of Globalization : investment in the other countries, innovations in computer & telecommunication tech., interchangeable products, serving customers worldwide Increased international operations and changed internal management process The emergence of new products and services through knowledge and tech., integrated international supply network, lower barriers to trade, growing market Issues : customers, suppliers, competitors, partners, models

2 Operation : better products and deliver them at lower cost than the competitors Operation foundation of global business strategies and its relation to innovations in operations

3 - History - Before late 1800s Early multinational activity (1875-1938) : mass production, tech. advances in transportation DFI : to obtain resources from less developed countries, market/proximity seeking Problems : tariffs, world war Dominance by USA (1945-1970 ) : establishing local manufacturing in the foreign market through wholly owned subsidiaries Adoption of American’s management innovations

4 Globalization (1970-… ) Rapid economic growth of Japan, increased international transaction, continued DFI to developing countries, Bretton Woods agreement Strategy : strategic and technological alliances with competitors

5 - Operation Foundations of Globalization - Innovations in information and communication tech. Innovations in the management of manufacturing and tech. Difficulties and challenges : more tight competition, quality, management of changes, global strategies


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