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TPO Board Briefing August 2014 VOLUSIA TPO COMMUNITY TRANSPORTATION SURVEY TELL THE TPO.

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Presentation on theme: "TPO Board Briefing August 2014 VOLUSIA TPO COMMUNITY TRANSPORTATION SURVEY TELL THE TPO."— Presentation transcript:

1 TPO Board Briefing August 2014 VOLUSIA TPO COMMUNITY TRANSPORTATION SURVEY TELL THE TPO

2 Increase awareness and branding regarding the TPO. Engage interested residents, businesses, and visitors and add them to the TPO/transportation databases. Understand the transportation wants needs, problems, preferences and suggestions from residents, business community, elected officials, and other stakeholders.

3 East Central Florida Regional Planning Council (ECFRPC) Florida Department of Transportation District 5- Intermodal Systems Department FDOT- ReThink Your Commute Votran Flagler County Volusia County Association for Responsible Development (VCARD) Volusia County

4 Outreach featured creative teaming with government, business, and civic communities.  Rethink reached out to major employers and 780 in rideshare database.  Every Board Member was an Ambassador.  Partnered with Team Volusia and various Chambers to reach business community.  “One Voice for Volusia” helped us engage fifty different nonprofits reaching under-served community.  Social Media included Facebook  Media coverage included newspapers and radio.

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6  Media coverage included stories in 19 publications ranging from Daytona News- Journal to Deland Chamber Newsletter  E-blasts included those by: Team Volusia, ISB Coalition, Chambers, ReThink, FDOT, VCARD, Votran, etc.  Events included Hispanic and Daytona Chambers, Once Voice for Volusia, etc.

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8 The Tell the TPO survey campaign ran from April 23 to July 23. 1,263 total responses More than recent Miami-Dade and Broward County efforts

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10 300 opted into r2ctpo 139 opted into rethink 217 opted into Votran email database 378 opted into SunRail email database

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14 Other Reasons Cited 30%: Faster and More Direct Service 12%: Lower fares 10%: Cleaner, safer buses

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