1. Arguments

2. Arguments
Think of a time when you were trying to persuade your parents to let you do something new or risky-a request to which they were inclined to say no initially.How did you persuade them to see things your way?
Turn to a person near you and explain what you said to convince your parents to see your point of view.

3. Argument
When you express an opinion on an issue or problem and support it with evidence and reasons.

4. Claim
The writer’s position or opinion on the issue or problem.

5. Support Any material that helps to prove a claim. Facts Incidents
Reasons
Examples
Statistics
Facts and statistics help make claims stronger—especially if you can look them up to double check them!

6. Counterargument
An argument made to disprove or answer another viewpoint.

7. Counterargument Definition
A counterargument is a viewpoint that opposes your main argument.
Counterarguments are part of a good persuasive writing and speaking strategy because they show that you've considered other points of view.
They also set up the chance to refute the opposition and show why your position is the right one to have. Placing a counterargument in your persuasive essay increases your ethos (credibility) because it shows fairness.

8. Fact
A statement that can be proved through a personal observation, an eyewitness account, or a discussion with an expert.

9. Opinion An opinion can vary from person to person.
It cannot be proved because it expresses a belief, feeling, or thought.

10. Which will make a claim stronger?
Facts? or
Opinions?

11. Is it a Fact or Opinion? Sunday is the best day of the week.
Some families eat turkey on Thanksgiving.
Watching fireworks is the best part of summer.
April is a month with 30 days.
Spring is the most beautiful time of the year.
Everyone should give out Valentines.
Your birthday comes once a year.

12. Support Any material that helps to prove a claim. Facts Incidents
Reasons
Examples
Statistics
Facts and statistics help make claims stronger— especially if you can look them up to double check them!

13. Ethos-Ethical Appeal
Tries to gain moral support for a claim by linking the claim to a widely accepted value and/or the credibility or character of the author.
Ethics=the study of standards of right and wrong
What are morals?
Good in character or conduct
Capable of understanding right and wrong
Teaching a good lesson; having a good influence— a moral book

14. Values: High worth, excellence, usefulness, or importance
“There is high value in education”

15. Ethos-Ethical Appeals

16. Logos-Logical Appeals
Using logical reasoning and evidence to appeal to the audience; often will be presented by sharing facts and statistics or “if-then” statements
Examples:
“In 25 years of driving the same route, I haven’t seen a single deer.”
“If the glove doesn’t fit, you must acquit.”-phrase used repeatedly in the OJ Simpson court case of the 90s

17. Logos-Logical Appeals

18. Pathos-Emotional Appeals
Fear
“You need to buy our child safety locks so your children do not get into poison in your cupboards!”
Anger
“Can you believe that the minimum wage is only $8?! How could someone live on that?!”
Pity
“Instead of buying one coffee, you could save a child’s life!”
Pride
“Choosy moms choose Jif”

19. Pathos-Emotional Appeals

20. English notebook!!! Emotional Appeals Fear—scare you
Pity—make you feel bad
Ethical Appeals
What is right and wrong

21. Exit Ticket Write what appeal each example uses:
A lack of water can lead to dehydration. Mayo clinic says, “even mild dehydration can drain your energy and make you tired.”
Don’t be the last person on the block to have their lawn treated-you don’t want to be the laughing stock of your community!
As a doctor, I am qualified to tell you that this course of treatment will likely generate the best results.