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Cognitive Psychology What is cognitive psychology?

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Presentation on theme: "Cognitive Psychology What is cognitive psychology?"— Presentation transcript:

1 Cognitive Psychology What is cognitive psychology?

2 Cognition Cognition is the ability to understand or know. It is an internal activity whereby the brain processes some information.

3 Cognitive psychologists Are interested in thinking and the development of mental processes Study topics such as memory, learning, thinking, attention and language

4 Key approaches Behaviour can be explained in terms of how the mind operates The mind is a complex computer which deals with data Psychology should be seen as a pure science

5 Methods Experiments Case studies of brain damaged patients Medical imaging techniques to show the brain in operation

6 Strengths It is useful in understanding how the brain operates and its limitations It is reliable in that experiments can be repeated

7 Weaknesses It doesn’t take human emotion into account fully It sees human action in machine like terms and humans are probably more complex than cognitivists allow.


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