1. Key Worker Training Heart of the Midlands CFC 2015-2016 Nate Shapiro, CFC Coordinator

2. Outline of training Materials and Resources Available: 1.Brochures* 2.Campaign Manager/Keyworker Guide* 3.Pledge Cards 4.Posters* 5.Campaign Video* 6.Key Worker Report Form* 7.Incentive Gifts 8.Plaques * Denotes, available for download from the Heart of the Midlands website!

3. 1. The Brochure Theme: You can Change a life 1. Front Cover: Includes inspirational letter for 2015-2016 Chair Paul Ross 2. Page 4: LFCC Roster and contact information 3. Page 5-6: FAQs about CFC What are costs of the Campaign? How is the United Way involved?

4. 1. The Brochure Pg. 19-21 Local organizations Pg. 82 Alphabetical Index Q. What’s NOT in the Brochure? A. Local organizations outside of our CFC Region. Q. Can I give to Organizations not listed in the brochure? A. YES, If they are included in the CFC campaign in another region! Go to the website, www.heartofthemidlandscfc.org, click search charities, type in what you are looking for.www.heartofthemidlandscfc.org

5. 2. CM Guide This is useful information for anyone assisting with administration of the campaign. Helps focus plan for the campaign. Speakers: We have access to speakers, however most effective to find peers that have been helped by organizations funded by the CFC

6. 3. Pledge Card Comes in triplicate form

7. 3. Pledge Card

9. 4. Posters Themed poster ->

10. 4. Posters From CFC Foundation

11. 4. Posters From CFC Foundation

12. 5. Campaign Video

14. 6. Key Worker Report Form When turning in pledge cards and donations, this form is attached to the OUTSIDE of the envelope and

15. 7. Incentive Gifts Impact Donor gifts Bronze and Silver Eagle Challenge Coins Gold Eagle Donor New Donors will receive an eagle head. Previous donors will receive a date plate

16. Resources www.Heartofthemidlandscfc.org Our campaign’s website. Go here for donating on Nexus, access to posters, keyworker envelopes, posters, etc. www.cfctoday.org Foundation Website. Posters, additional marketing materials. The CFCNCA Campaign YouTube Channel CFCNCA (Combined Federal Campaign of the National Capital Area) has many informative videos and campaign videos. Great for Rallies!