1. Driver Attentiveness Detection System (DADS) P roject Plan Project Team Members  Matthew Parks – Project Leader  Steve Tegtmeyer  Chris Klutch  Justin Harzold  James Forgy Inattentiveness driving is a leading cause of fatal traffic collisions

2. Presentation Flow  Overview of the Project (Objectives & Scope)  State General Goals and Approach  Details of Specific Features of DADS  Develop Marketing Plan  Description of Managerial Plan  Description of Technical Plan  Description of Financial Plan  Risk Factors  Questions 2

3. Overview Summary of objectives Develop Comprehensive Management Plan List all Technical Requirements Describe Financial Requirements Project Scope Aim: Help Prevent Fatal Collisions Driving on Roads Designed for Speeds Greater than 45mph Improve Driver Attentiveness Habits 3

4. Goals and Approach (1 of 2) Develop feasibility of DADS – completed March 5, 2002  Identify project requirements  Semester  Develop Project Management  Develop Technical Requirements  Develop Financial Requirements  Create WWW Page  Submit SBIR Grant Proposal  SBIR Phase I  Produce Prototype  SBIR Phase II  Produce Full-Scale Model  Complete Testing  Approval for Production 4

5. Goals and Approach (2 of 2)  Competitive aims : Develop a proactive system that will help prevent fatal collisions. Technical goals  List Available Hardware  List Available Software  Develop Software Address Real Time Sampling and Processing Identify an Interface  List of all Technical Requirements 5

6. Details of Specific Features  Network of Sensors Infrared Sensors Send Data to Processing Unit  Real Time Processing Unit Monitor Sensor Inputs Determines when to Engage and Disengage System Sends Signal to Alert System if Threshold is Crossed  Alert System Provides Alert to Driver When Threshold has been Exceeded 6

7. Marketing Plan (1 OF 2) Market Segmentation Most likely market to require our product. Industry Analysis and Participants Research industry and consumer. How it will impact our business. Competitive and Buying Patterns Identify most important factors in this market 7

8. BASED ON FACTORS LISTED ON SLIDE 7 Our Major Target is Individual Drivers Our Secondary Target is Auto Makers Phase 1 Transient Drivers to and from Washington DC who Drive 60+ min for work Rural Drivers in Virginia Independent Truck Drivers in Virginia Expected Sales 10-15,000 During this Phase Phase 2 Nationwide That’s a first year Profit based on 50% of unit cost of $100.00 ($100.00(.50) x$15,000) $750,000 Marketing Plan (2 OF 2) 8

9. Management Plan (1 of 3) 9

10. Management Plan (2 of 3) Personnel NameJob DescriptionDuration Matt ParksProject Manager6 months Chris KlutchDesign Engineer6 months Justin HarzoldSW Engineer6 months Consultants Tech Engineer100 hours SW Validation120 hours 10

11. Management Plan (3 of 3) Evaluate Project Performance Evaluate Time vs. Projected Schedules Evaluate Actual Expenditures vs. Budget Monitor Risk Plan Method of evaluation: Collect Bi-Weekly Progress Reports From Departments In-progress Review 11

12. Technical Plan 12

13. Budget Plan  Personnel - $62,700  Equipment - $27,200  Supplies - $5,500  Travel - $3,000 Total: $98,400  As described in the Management Plan Bi-weekly progress report with cost analysis Phase I 13

14. Schedule 14

15. Risk Factors  Competitive System Beats DADS to Market.  Failure to Meet Required Timing Specifications.  Cost/Benefit Factor ~ Zero. 15

16. Conclusion Management Plan ready Technical Plan ready Budget Plan ready Completed within proposed budget Completed within established timeline 16

17. QUESTIONS 17