1. The Fashion Industry Fashion Companies and Careers 1Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.

2. Major Fashion Companies Identify major fashion retailers in Texas Women’s Clothing Menswear Accessories 2Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.

3. Major Fashion Companies Identify major fashion retailers in the United Sates Federated Department Stores Women’s Clothing Menswear Accessories 3Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.

4. Company History 4Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission. When researching company history some of the resources you might take advantage of. Company Website Better Business Bureau (BBB) Forbes

5. Identifying Core Customer A. Demographics 1. Generation 2. Household size 3. Household income 4. Education 5. Geographic location B. Reviewing company ads 5Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.

6. Careers in Fashion Some of the major careers in fashion Designer Product Development Technical Designer Textile Designer Production Manager Creative Director 6Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.

7. Careers in Fashion Search online to find information about careers in fashion. Interview people who have worked in the fashion industry. 7Copyright © Texas Education Agency, 2012. All rights reserved. Images and other multimedia content used with permission.