1. International Congress and Convention Association. www.iccaworld.com | icca.mobi Taking control: why we need to move beyond statistics and trends Arnaldo Nardone, ICCA President

2. International Congress and Convention Association. www.iccaworld.com | icca.mobi Amsterdam -ICCA’s Home base

3. International Congress and Convention Association. www.iccaworld.com | icca.mobi Friendly Relationship

4. International Congress and Convention Association. www.iccaworld.com | icca.mobi Ajax Arena football Stadium

5. International Congress and Convention Association. www.iccaworld.com | icca.mobi

6. Montevideo- Amsterdam

7. International Congress and Convention Association. www.iccaworld.com | icca.mobi Meeting global Leaders

8. International Congress and Convention Association. www.iccaworld.com | icca.mobi # SERIESEurope/Interamerican54 World/International7342Asean Countries54 Europe4211French Speaking Countries51 Asia/Pacific915Europe/N.America/Japan50 Latin America551Europe/N.America/Asia48 Asia401Asia/Pacific/N. America47 Europe/North America398Scandinavia47 Nordic Countries340South America46 Ibero-America283Baltic Countries44 Africa240Eastern/Central Europe33 Interamerican196Central Europe29 Latin America/Caribbean107East Asia24 German Speaking Countries106Commonwealth24 Asia/Europe69Caribbean23 Pacific Rim67Arab Nations23 Mediterranean59Balkan Countries22 Mercosur21 Series by Rotation Area.

9. International Congress and Convention Association. www.iccaworld.com | icca.mobi New Strategies

10. International Congress and Convention Association. www.iccaworld.com | icca.mobi

11. - I nternational association meetings - Must take place Regularly - Must rotate between at least 3 countries - ICCA Database

12. - International associations - Our researchers - Amsterdam- Kuala Lumpur- Montevideo - o wn member organizations

13. International Congress and Convention Association. www.iccaworld.com | icca.mobi

14. Regional Meetings Meetings Industry

15. International Congress and Convention Association. www.iccaworld.com | icca.mobi International Association Sector

16. International Congress and Convention Association. www.iccaworld.com | icca.mobi International Association Sector

17. International Congress and Convention Association. www.iccaworld.com | icca.mobi Sizes of meetings 2002 – 2011

18. International Congress and Convention Association. www.iccaworld.com | icca.mobi Meetings length

19. International Congress and Convention Association. www.iccaworld.com | icca.mobi Resilient. Growing in volume. Similar in duration with 10 years ago. Association Meetings

20. International Congress and Convention Association. www.iccaworld.com | icca.mobi Pressures on budgets revenue. Pressures on sponsorship revenue. Pressures on exhibition revenue. Compare to other sectors we have a very positive picture. Association Meetings

21. International Congress and Convention Association. www.iccaworld.com | icca.mobi

22. - HEALTHCARE - SCIENCE - TECHNOLOGY - THE DRIVERS OF GROWTH International Association market

23. - INFORMATION AGE - KNOWLEDGE INCREASING - NEW TECHNICAL & SCIENTIFIC AREAS - REVOLUTIONARY PERIOD

24. Biotechnology Nanotechnology Robotics

25. International Congress and Convention Association. www.iccaworld.com | icca.mobi Proton therapy conference

26. International Congress and Convention Association. www.iccaworld.com | icca.mobi Attention to smaller events

27. International Congress and Convention Association. www.iccaworld.com | icca.mobi Meetings future potential

28. International Congress and Convention Association. www.iccaworld.com | icca.mobi Get ahead of your competitors

29. Meetings Apps Venue Wi Fi Hybrid meeting technology

30. International Congress and Convention Association. www.iccaworld.com | icca.mobi Small corporate meetings

31. Areas of excellence Universities Medical research institutes

32. International Congress and Convention Association. www.iccaworld.com | icca.mobi Stronger connections

33. Sydney Melbourne Copenhagen Cairns Adelaide Perth Singapore Barcelona Hamburg Vienna Amsterdam San Pablo Florence Mexico city

34. Innovative destinations creating new meetings new business direction

35. International Congress and Convention Association. www.iccaworld.com | icca.mobi Europe 4211. Asia Pacific1461. Latin America1227. Regional Benchmarking

36. International Congress and Convention Association. www.iccaworld.com | icca.mobi Convention Centers- CVB.

37. International Congress and Convention Association. www.iccaworld.com | icca.mobi Commodity provider or creative partner

38. International Congress and Convention Association. www.iccaworld.com | icca.mobi Commodity suppliers. Vs. Creative partnerships Business Philosophies

39. - Strategic Consultants - Redesigning meetings - - Full Customization approach

40. Re-branding destinations Knowledge industry customize your product Different business environment Customize your offerings

41. - Competition - - COMPETITION - Competition

42. International Congress and Convention Association. www.iccaworld.com | icca.mobi.Do not stay away from business

43. International Congress and Convention Association. www.iccaworld.com | icca.mobi -

45. Spotme New APP generation

46. International Congress and Convention Association. www.iccaworld.com | icca.mobi Bigger slice of the market

47. International Congress and Convention Association. www.iccaworld.com | icca.mobi

48. Be Creative Proactive Partnership Creators

49. International Congress and Convention Association. www.iccaworld.com | icca.mobi Taking control: why we need to move beyond statistics and trends Thank you!