Universum Talent Research 2015

Universum Talent Research 2015
Partner Report | Chalmers University of Technology Swedish Edition | Professionals | Business

1.000.000 About Universum 2015 | Sweden | Professionals | Business
EVERY YEAR With over 25 years of experience researching the field of Employer Branding, Universum is a recognised world leader with tried and tested frameworks. Universum annually conducts quantitative and qualitative research with over talented individuals to gather insights into their career preferences, communication habits and their perception of potential employers. For our clients around the world, Universum is a trusted partner providing solutions and services to develop, improve and implement tailored Employer Branding strategies. Universum is the thought leader in Employer Branding, with local experts in research, consulting and communication solutions, offering high-quality insights. Universum’s unique global reach ensures the comparability of research results across markets. We partner with approximately of the top academic institutions in the world. Universum employs smart, friendly and professional experts and consultants, who work with our clients in long-term partnerships.

We help higher educational institutions
2015 | Sweden | Professionals | Business We help higher educational institutions Universum is the global leader in the field of employer branding and talent research. Through our market research, consulting and media solutions we aim to close the gap between the expectations of employers and talent, as well as support Higher Education Institutions in their roles. Through our unique insight into the recruitment challenges of employers and the dynamics of the talent market, we help nearly 2,000 colleges and universities worldwide to: UNDERSTAND THE CAREER PREFERENCES AND EXPECTATIONS OF STUDENTS AND ALUMNI IDENTIFY THE READINESS FOR PROFESSIONAL LIFE OF YOUR STUDENTS AND ALUMNI PLAN ATTRACT RELEVANT EMPLOYERS TO VISIT CAMPUS PLAN MANAGE THE BRAND PERCEPTION AND ATTRACTIVENESS OF YOUR COLLEGE/UNIVERSITY

Sample client list Some of the world´s most attractive employers
2015 | Sweden | Professionals | Business Sample client list Some of the world´s most attractive employers

2015 | Sweden | Professionals | Business
Universum in the Media Universum Rankings and Thought leadership Publishers

What we cover in this report
2015 | Sweden | Professionals | Business What we cover in this report 1 EXECUTIVE SUMMARY Gain insight into the profile, career and employer preferences of your alumni and the comparison groups. 5 CAREER STATUS 2 Employability & Readiness for Professional Life Gain insight into the industries chosen by professionals and their current salary. Find out whether they are satisfied with their current employer, how active they are in the job market and what drives their loyalty and willingness to apply for other jobs. Identify what kind of skills and mindset your alumni have and what separates them from the overall target group. These insights will help you improve the employability of your alumni by being able to communicate their unique value to employers. 1 2 3 4 5 4 3 CAREER & EMPLOYER PREFERENCES UNIVERSITY BRAND PERCEPTION Find out which are the most preferred employers by your alumni and get insight into the career preferences and expectations of your alumni in comparison to the overall population. Also, understand how your institution has shaped the career path of your alumni. This chapter evaluates the brand perception of your university with respect to employability & career advancement opportunities.

About the Universum Talent Research and the target groups
2015 | Sweden | Professionals | Business About the Universum Talent Research and the target groups The Questionnaire THIS REPORT Created with over 25 years of experience, extensive research within HR, focus groups and communication with our clients, students and professionals. Global perspective - local insight. Conducted via an online survey. The online link was distributed via university and alumni-networks, communities, the Universum Panel and different local and global partners. Number of respondents GROUP 1 56 Your alumni GROUP 2 respondents 5 255 Students at higher educational institutions. Professionals with an academic degree Non-academics All professionals FIELD PERIOD October 2014 to August 2015 Total number of respondents in the survey 35 189

1 2 3 4 5 Table of contents EXECUTIVE SUMMARY 1
EMPLOYABILITY UNIVERSITY BRAND PERCEPTION CAREER & EMPLOYER PREFERENCES CAREER STATUS EXECUTIVE SUMMARY Get insight into the profile, career and employer preferences of your alumni and the comparison groups.

Chalmers University of Technology Employability KPIs
2015 | Sweden | Professionals | Business Chalmers University of Technology Employability KPIs Your alumni PD UNIVERSITY PROFESSIONAL DEVELOPMENT FOCUS Professional Development Do your alumni think you focus on their professional development? PR PROFESSIONAL READINESS Professional Readiness Did your alumni feel prepared for their professional life upon their graduation? SL SCALABLE LEARNING Scalable Learning Do your alumni have a scalable learning mindset? GC Game Changer Game Changer How big is the share of game changers among your alumni? Each KPI score is based on the share of your alumni who qualify under each category and is illustrated by a gauge with five levels, going from red (0-20%) to green (80-100%). 0-20% 20-40% 40-60% 60-80% 80-100%

General profile and summary of career preferences
2015 | Sweden | Professionals | Business General profile and summary of career preferences AVERAGE AGE (years) AVERAGE WORK EXPERIENCE AVERAGE CURRENT MONTHLY SALARY 75 % 25 % 32,1 6,7 years 45 845 SEK Your alumni Top career goals TOP 5 OVERALL MOST IMPORTANT ATTRIBUTES 1. To be competitively or intellectually challenged 2. To be autonomous or independent 2. To have work/life balance STATEMENTS PROFESSIONALS IDENTIFY THEMSELVES WITH 1. Seeing the bigger picture 2. Solution-focused 3. Continuous renewal of yourself TOP 3 MOST REPRESENTED INDUSTRIES Work experience distribution: 1. Management and Strategy Consulting 1. Transportation and Logistics 3. Banks and other Financial services

General profile and summary of career preferences
2015 | Sweden | Professionals | Business General profile and summary of career preferences AVERAGE AGE (years) AVERAGE WORK EXPERIENCE AVERAGE CURRENT MONTHLY SALARY 42 % 58 % 34,2 8,8 years 42 273 SEK All professionals Top career goals TOP 5 OVERALL MOST IMPORTANT ATTRIBUTES 1. To have work/life balance 2. To be competitively or intellectually challenged 3. To be autonomous or independent STATEMENTS PROFESSIONALS IDENTIFY THEMSELVES WITH 1. Seeing the bigger picture 2. Continuous renewal of yourself 3. Solution-focused TOP 3 MOST REPRESENTED INDUSTRIES Work experience distribution: 1. Public Sector and Governmental Agencies 2. Banks and other Financial services 3. Auditing and Accounting

EMPLOYABILITY & READINESS FOR PROFESSIONAL LIFE
Table of contents 2 1 2 3 4 5 EXECUTIVE SUMMARY EMPLOYABILITY UNIVERSITY BRAND PERCEPTION CAREER & EMPLOYER PREFERENCES CAREER STATUS EMPLOYABILITY & READINESS FOR PROFESSIONAL LIFE Find out, what kind of skills and mindset your alumni have and what separate them from the overall target group. These insights will help you improve the employability of your alumni by being able to communicate their unique value to employers.

How we operationalize Employability in the Universum Talent Survey
2015 | Sweden | Professionals | Business How we operationalize Employability in the Universum Talent Survey COMPETENCES SKILLS KNOWLEDGE ATTITUDES EMPLOYABILITY EXPERIENCES SELF-ESTEEM REFLECTION

Employability KPIs in the Talent Survey 2015
2015 | Sweden | Professionals | Business Employability KPIs in the Talent Survey 2015 1 5 IN SC SKILL CONFIDENCE INTERNATIONAL mind-set How confident is the talent population regarding their own skills? International Mind-set How international is the talent population? Skill Confidence 2 6 LP LEADERSHIP POTENTIAL PR PROFESSIONAL READINESS How big is the share of future leaders in the talent population? Do your alumni feel prepared for their professional life upon their graduation? Leadership Potential Professional Readiness 3 7 UNIVERSITY PROFESSIONAL DEVELOPMENT FOCUS GC Game Changer PD How big is the share of game changers in the talent population? Game Changer Professional Development Is your educational institution perceived to be focused on talents’ professional development? 4 SL SCALABLE LEARNING Does the target population have a scalable learning mindset? Scalable Learning

2% of your alumni have an International Mindset
2015 | Sweden | Professionals | Business 2% of your alumni have an International Mindset 1 IN Internationalists International Mind-set Your alumni All professionals Share of talent with an international mindset within the target group: 2% 9% Being an Internationalist is not only an experience on a CV, but: Comprises a global skill and mind-set which enables career success Allows individuals to recognise market & growth opportunities Enables individuals to handle complex situations and to successfully influence those who are different from oneself

8% of your alumni have Leadership Potential
2015 | Sweden | Professionals | Business 8% of your alumni have Leadership Potential 2 LP Leaders Leadership Potential Your alumni All professionals Share of talent with Leadership Potential within the target group: 8% 18% Having a large share of future leaders in the population is important, as those will be the individuals who have the chance to influence business, governments and society in the future. Leaders combine: An ability to see the big picture in any situation, which helps them inspire both their teams and themselves They prefer the benefits of working with others in a team environment, rather than being a “lone-wolf” They understand responsibility as something to be desired and sought after

The Universum Career Profiles
2015 | Sweden | Professionals | Business The Universum Career Profiles Distribution per target group Your alumni All professionals

16% of your alumni have the ability to be Game Changers
2015 | Sweden | Professionals | Business 16% of your alumni have the ability to be Game Changers 3 GC Game Changers Game Changer Your alumni All professionals Share of talent with the ability to be future Game Changers: 16% 15% Game Changers are those that will help business to grow, to remain in the market and/or stay innovative. While in the past the most efficient workers were often the most successful ones, the future of business will value the ones showing passion for what they do. Game Changers are defined as combining the following personality skills: Questing: actively seeking challenges to rapidly improve their performance Commitment and responsibility: desire to have a lasting and increasing impact on a particularly industry or function Networking disposition: seek deep interactions with others and build strong, trust-based relationships to gain new insights

38% of your alumni have a Scalable Learning Mindset
2015 | Sweden | Professionals | Business 38% of your alumni have a Scalable Learning Mindset 4 SL Scalable Learning Scalable Learning Your alumni All professionals Share of talent showing a growth learning mindset: 38% 50% The new business order moves efforts from scalable efficiency to scalable learning. The mindset and attitudes behind this are crucial for talent to succeed in their professional life. In an essence, growth learning is about innovation and creativity. It is the ability to continue learning and never “arrive”.

How the scalable mindset differs between the target groups
2015 | Sweden | Professionals | Business How the scalable mindset differs between the target groups Your alumni All professionals 1 2 3 4 5 No, not at all Yes, always Do you associate yourself with below statements?

52% of your alumni are confident in their personality skills
2015 | Sweden | Professionals | Business 52% of your alumni are confident in their personality skills 5 SC Skill confidence Skill Confidence Your alumni All professionals Share of talent showing a high level of skill confidence: 52% 62% Self-esteem and having confidence into their own personality, soft-skills and experience is important for the employability of talent, especially in presenting it to potential employers to gain, keep or find new employment when needed.

Which personality skills describe each target group?
2015 | Sweden | Professionals | Business Which personality skills describe each target group? Your alumni All professionals 1 2 3 4 Definitely not Definitely Do these personality skills describe who you are?

52% of your alumni felt well-prepared for their professional life upon graduation 6 PR Professional Readiness Professional Readiness Your alumni All professionals Share of professionals that felt well-prepared for their professional life: 52% 30% Talent today choose their areas of study and university as part of their planning for their future professional lives. Looking backwards, this KPI provides a reliable and important measure to understand how your former students felt when they actually entered the employment market.

Did your alumni feel prepared for their professional life upon their graduation? Not at all Optimally Average rate: Average rate: 6,9 6,2 Your alumni All professionals How well did you feel prepared for your professional life upon your graduation? (0 = Not at all; 10 Optimally)

32% of your alumni perceive your university to have a strong focus on their professional development 7 PD University Professional Development Focus Professional Development Your alumni All professionals Share of talent who perceive their university has a strong professional development focus: 32% 20% Being an entrepreneurial university or having a focus on employability & professional development of talent are core strategic goals for higher education around the globe. The above KPI reflects the internal perception your talent population has about their university and thus helps to guide the transformation from being “knowledge-ivory towers” to becoming “talent hubs”.

UNIVERSITY BRAND PERCEPTION
Table of contents 3 1 2 3 4 5 EXECUTIVE SUMMARY EMPLOYABILITY UNIVERSITY BRAND PERCEPTION CAREER & EMPLOYER PREFERENCES CAREER STATUS UNIVERSITY BRAND PERCEPTION This chapter evaluates the brand perception of your university with respect to employability & career advancement opportunities.

Would talent recommend their university to a friend or family member? | Target Group Comparison Not at all Extremely likely Average rate: Average rate: 8,6 7,8 8,6 Your alumni All professionals How likely is it that you would recommend your educational institution to friends or family?

Importance of employability & entrepreneurial aspects in university branding “Prospects for future employment” is the most integral factor in choosing a college or university “Good reputation among employers” is the attribute that makes a college or university most attractive (selected by 44% of students in Europe) (selected by 43% of students in Europe) Source: Universum Student Survey 2013

The Universum Drivers of perceived Employability & Career Advancement Opportunities Respondents were asked to select which of the attributes below they consider most important, as well as which of those they associate with their educational institution: Facilitates exchange between students & alumni networks Adapts to emerging trends and new knowledge Provides individual career guidance / support Supports and develops entrepreneurship Introduces a wide variety of career contacts (tutors, counsellor, advisors) Provides a launching pad for a career in a wide variety of industries/branches Prepares graduates well for their professional life Presents opportunities to network with employers Teaches transferable and practical skills employers are looking for Embraces a diverse student body and teaching staff Accommodates low student-to-professor ratio Is considered a target school for employers in my field The items were developed with universities and career services around the world, to ensure they are relevant and can be used for quality management, accreditation processes and university brand management.

Most attractive attributes per target group
2015 | Sweden | Professionals | Business Most attractive attributes per target group YOUR UNIVERSITY’S STRENGTHS? Your alumni Where do you see the strengths of your University? What do you believe are the opportunities to differentiate from your competition? 1. Is considered a target school for employers in my field 1. Teaches transferable and practical skills employers are looking for 3. Prepares graduates well for their professional life 1. 2. 3. 4. 5. All professionals 1. Prepares graduates well for their professional life 2. Teaches transferable and practical skills employers are looking for 3. Is considered a target school for employers in my field Which of these are most important to you? (Max. 3)

Attractiveness vs. associations
2015 | Sweden | Professionals | Business Attractiveness vs. associations Average association for your university Important areas where your university rates low – Consider whether to adapt communication Important areas where your university rates highly – Continue communicating Average attractiveness of attributes Attractiveness of the attributes within the target group Less important areas where your university rates low – Monitor/no action Less important areas where your university rates highly – Keep as is Attributes that your alumni associate with your university

Employability & Advancement Opportunities
2015 | Sweden | Professionals | Business Employability & Advancement Opportunities Attractiveness vs. Associations | Your alumni Accommodates low student-to-professor ratio Adapts to emerging trends and new knowledge Embraces a diverse student body and teaching staff Facilitates exchange between students & alumni networks Introduces a wide variety of career contacts (tutors, counselor, advisors) Is considered a target school for employers in my field Prepares graduates well for their professional life Presents opportunities to network with employers Provides a launching pad for a career in a wide variety of industries/branches Provides individual career guidance / support Supports and develops entrepreneurship Teaches transferable and practical skills employers are looking for Which of the following attributes do you associate with your educational institution?. Select as many as applicable. Which of these are most important to you? (Max. 3)

Points of parity and points of difference
2015 | Sweden | Professionals | Business Points of parity and points of difference Most attractive according to your alumni The attributes are sorted by importance Which of the following attributes do you associate with your educational institution?. Select as many as applicable. Which of these are most important to you? (Max. 3)

Most frequent associations
2015 | Sweden | Professionals | Business Most frequent associations Which of the following attributes do you associate with your educational institution?. Select as many as applicable

CAREER & EMPLOYER PREFERENCES
Table of contents 4 1 2 3 4 5 EXECUTIVE SUMMARY EMPLOYABILITY UNIVERSITY BRAND PERCEPTION CAREER & EMPLOYER PREFERENCES CAREER STATUS CAREER & EMPLOYER PREFERENCES Find out which are the most preferred employers by your alumni and get insight into the career preferences and expectations of your alumni in comparison to the overall population. Also, understand how your institution has shaped the career path of your alumni.

How do we see that the world is changing?
2015 | Sweden | Professionals | Business How do we see that the world is changing? PAST FUTURE WORK LIFE GOAL PURPOSE MANAGER MODERATOR INSTRUCTIONS VALUES & CULTURE DOGMA CURIOSITY AVOID MISTAKES LEARNING BY DOING NATIONAL GLOBAL DIVERSITY HIERARCHY MERITROCACY DEPARTMENTS NETWORKS

“To be competitively or intellectually challenged” is the most important long term career goal among your alumni Which of these career goals are most important to you? Please select in order of preference, where '1' is most important. The graph shows career goals chosen as first, second or third choice.

Career goals over time All professionals
2015 | Sweden | Professionals | Business Career goals over time All professionals Which of these career goals are most important to you? Please select in order of preference, where '1' is most important. The graph shows career goals chosen as first, second or third choice.

The Universum Drivers of Employer Attractiveness
2015 | Sweden | Professionals | Business The Universum Drivers of Employer Attractiveness EMPLOYER REPUTATION & IMAGE PEOPLE & CULTURE The attributes of the employer as an organisation The social environment and attributes of the workplace SOFT Attractive/exciting products and services Corporate Social Responsibility Environmental sustainability Ethical standards Fast-growing/entrepreneurial Financial strength Innovation Inspiring management Market success Prestige A creative and dynamic work environment A friendly work environment Acceptance towards minorities Enabling me to integrate personal interests in my schedule Interaction with international clients and colleagues Leaders who will support my development Recognising performance (meritocracy) Recruiting only the best talent Respect for its people Support for gender equality EXTRINSIC INTRINSIC REMUNERATION & ADVANCEMENT OPPORTUNITIES JOB CHARACTERISTICS The monetary compensation and other benefits, now and in the future The contents and demands of the job, including the learning opportunities provided by the job Clear path for advancement Competitive base salary Competitive benefits Good reference for future career High future earnings Leadership opportunities Overtime pay/compensation Performance-related bonus Rapid promotion Sponsorship of future education Challenging work Client interaction Personal control over my number of working hours Flexible working conditions High level of responsibility Opportunities for international travel/relocation Professional training and development Secure employment Team-oriented work Variety of assignments HARD This framework has been developed by Universum and is based on specific research within HR, as well as focus groups and general communication with both our clients, students and professionals.

What is important to your alumni?
2015 | Sweden | Professionals | Business What is important to your alumni? Your alumni EMPLOYER REPUTATION & IMAGE PEOPLE & CULTURE 1. Attractive/exciting products and services 2. Innovation 3. Inspiring management 1. A creative and dynamic work environment 2. Leaders who will support my development 3. A friendly work environment REMUNERATION & ADVANCEMENT OPPORTUNITIES JOB CHARACTERISTICS 1. Clear path for advancement 2. Competitive base salary 2. Leadership opportunities 1. Professional training and development 2. Challenging work 3. Opportunities for international travel/relocation Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives.

“A creative and dynamic work environment” is the overall most important attribute to your alumni Employer Reputation & Image People & Culture Your alumni Remuneration & Advancement Opportunities Job Characteristics Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives. This is the attractiveness of the 40 attributes in relation to how important respondents think its driver is. This analysis gives a summarised 360 degree view of what influences employer attractiveness.

Most attractive attributes
2015 | Sweden | Professionals | Business Most attractive attributes All professionals Employer Reputation & Image People & Culture Remuneration & Advancement Opportunities Job Characteristics Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives. This is the attractiveness of the 40 attributes in relation to how important respondents think its driver is. This analysis gives a summarised 360 degree view of what influences employer attractiveness.

The Universum Communication Channel Framework
2015 | Sweden | Professionals | Business The Universum Communication Channel Framework Print DIGITAL Brochures presenting career possibilities at a company/organisation Career magazines/guides/books Direct mailings per post Employer advertisements in business magazines Employer advertisements in lifestyle magazines & other periodicals Employer advertisements in newspapers University press & student organisation publications Blogs Career and job related apps Career guidance websites Employer advertisement in social media Employer advertisements on news/business-related websites Employer websites Job boards Live online events with employers Social media Targeted messages/notifications via In-person Other channels Alumni events Career fairs for professionals Conferences arranged and hosted by employers Employer office/site visits Employer-sponsored events Head hunters/recruiters Industry fairs/conferences Employer advertisements on the radio Employer advertisements on TV Outdoor/billboard advertisements

Which communication channels do professionals use the most?
2015 | Sweden | Professionals | Business Which communication channels do professionals use the most? Your alumni All professionals Print Digital In-person Other Which channels do you use in general to learn about potential employers?

The Universum Rankings
2015 | Sweden | Professionals | Business The Universum Rankings Full company list Considered Employer ranking Ideal Employer ranking Potential applicants’ ranking ( employers within each main field of study) (maximum five employers) (as many as applicable) (Yes, definitely) “Below is a list of companies and organisations. For which of these employers would you consider working?” “Now choose the 5 employers you most want to work for, your 5 Ideal Employers.” “If you were looking for a new job, would you consider applying to these employers?” For layout reasons, the employer’s name can be shortened in this report.

The Universum Recruitment Funnel
2015 | Sweden | Professionals | Business The Universum Recruitment Funnel UNIVERSUM MEASUREMENT Awareness Do talent know who the employer is? Awareness Percentage Would they consider working for that employer? Considered Ranking CONSIDERATION desire Do they want to work for them? Ideal Employer Ranking APPLICATION Would they apply to work for them? Potential Applicants’ Ranking

Potential Applicants’ Ranking | Top 20
2015 | Sweden | Professionals | Business Potential Applicants’ Ranking | Top 20 Your alumni | Business Have you applied or will you apply to these employers? – Yes, I have applied / Yes, I will apply (students) If you were looking for a new job, would you consider applying at these employers? – Yes, definitely (Professionals)

1 2 3 4 5 Table of contents CAREER STATUS 5
EXECUTIVE SUMMARY EMPLOYABILITY UNIVERSITY BRAND PERCEPTION CAREER & EMPLOYER PREFERENCES CAREER STATUS CAREER STATUS Get insight into the industries chosen by professionals and their current salary. Find out whether they are satisfied with their current employer, how active they are in the job market and what drives their loyalty and willingness to apply to other jobs.

Most represented industries
2015 | Sweden | Professionals | Business Most represented industries In which industry do you currently work?

Current salary by level of experience and gender
2015 | Sweden | Professionals | Business Current salary by level of experience and gender Current monthly salary by number of years worked (SEK) | All professionals 25 years or more 0-3 years 4-9 years 10-24 years 30 265 42 992 53 920 58 272 32 975 48 471 61 532 64 972 28 366 38 864 47 991 48 864 4 610 9 607 13 541 16 108 GENDER GAP What is your current salary before taxes (including commission and bonus, excluding pension)?

Are professionals satisfied with their current employer?
2015 | Sweden | Professionals | Business Are professionals satisfied with their current employer? AVERAGE SATISFACTION: Your alumni 7,2 All professionals 7,3 Very dissatisfied Very satisfied Your alumni All professionals How satisfied are you with your current employer? 1 – Very dissatisfied, 10 – Very satisfied

What would make professionals apply for another job?
2015 | Sweden | Professionals | Business What would make professionals apply for another job? What would make you apply for another job?

Next steps for your strategy?
2015 | Sweden | Professionals | Business Next steps for your strategy? The top five most attractive attributes of Chalmers University of Technology according to your alumni The top five most attractive attributes for your alumni FOCUS DIFFERENTIATING Is considered a target school for employers in my field Teaches transferable and practical skills employers are looking for Prepares graduates well for their professional life Provides a launching pad for a career in a wide variety of industries/branches Supports and develops entrepreneurship Is considered a target school for employers in my field Provides a launching pad for a career in a wide variety of industries/branches Teaches transferable and practical skills employers are looking for Presents opportunities to network with employers Supports and develops entrepreneurship ARE YOU CURRENTLY FOCUSING ON THE RIGHT ATTRIBUTES? DO THESE ATTRIBUTES DIFFERENTIATE YOU FROM YOUR COMPETITORS? IF NOT, WHICH ATTRIBUTES SHOULD YOU FOCUS ON IN THE NEXT YEAR?

In getting MORE insights about students, alumni or employers?
Are you INTERESTED In getting MORE insights about students, alumni or employers? THANK YOU!

APPENDIX Highest qualification Main field of study
2015 | Sweden | Professionals | Business APPENDIX Highest qualification Main field of study Educational institutions Area of study Employer rankings Importance of attributes for all four drivers of employer attractiveness

Highest qualification
2015 | Sweden | Professionals | Business Highest qualification What qualification or degree are you currently pursuing? (students) What is your highest qualification or degree? (professionals)

Educational institutions (1/1)
2015 | Sweden | Professionals | Business Educational institutions (1/1) All professionals Which educational institution do you attend? (students) Which educational institution did you mainly attend? (professionals)

Potential Applicants’ Ranking | Top 30
2015 | Sweden | Professionals | Business Potential Applicants’ Ranking | Top 30 All professionals | Business Have you applied or will you apply to these employers? – Yes, I have applied / Yes, I will apply (students) If you were looking for a new job, would you consider applying at these employers? – Yes, definitely (Professionals)

Employer Reputation & Image
2015 | Sweden | Professionals | Business Employer Reputation & Image Attractive attributes Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives.

People & Culture Attractive attributes
2015 | Sweden | Professionals | Business People & Culture Attractive attributes Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives.

Remuneration & Advancement Opportunities
2015 | Sweden | Professionals | Business Remuneration & Advancement Opportunities Attractive attributes Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives.

Job Characteristics Attractive attributes
2015 | Sweden | Professionals | Business Job Characteristics Attractive attributes Which attributes do you perceive as the most attractive? Please select a maximum of three alternatives.

In getting MORE insights about students, alumni or employers?
Are you INTERESTED In getting MORE insights about students, alumni or employers? THANK YOU!

Universum Talent Research 2015

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