2. Making Wind Will Work in the SE Southeast 2002 Wind Conference Boone, NC

3. Wind in the SE -Compares well to the current generation mix -There is demand -Education needed -Economic Development -Coordination

5. Sources of Energy Generation in the Southeast Nuclear 27% Petroleum 5% Gas 4% Hydroelectric 5% Petroleum 5% Coal 61%

7. Ozone and fine particles damage lung function

8. Annual Mortality Attributed to Particulate Matter Total for 10 Southeastern States (highlighted on chart): 11,696

9. Ozone-Related Summertime Asthma Attacks in the Southeast

10. The average visibility in the Park has decreased 60 percent in the last 50 year and as much as 80 percent in the summer. 100 mile view Look Rock, GSMNP 25 mile view Annual natural visibility is estimated at 93 miles; however, current average annual visibility is 25 miles and only 12 miles in the summer months.

13. Global Green

21. SE Programs Current Programs: TVA Tampa Electric Santee Cooper (SC) Under development: North Carolina Southern Company (GA, AL, FL, and MS) Green Power EMC (Georgia Coops) Several in Florida Kentucky

22. Windustry

24. Wind Ensemble New Belgium Brewing Company

25. Future Needs Generate Demand Education Supportive Policies (RPS, IRP, TRC, etc) Commercial Scale Development Coordination between advocates, utilities, developers, policy makers Mature approach to carbon

26. Southern Alliance for Clean Energy 865-637-6055 www.cleanenergy.org

28. Current Participation (as of 011/30/01) 4,678 residential customers purchasing 7,883 blocks, for a total of 1,182,450 kWh of Green Power4,678 residential customers purchasing 7,883 blocks, for a total of 1,182,450 kWh of Green Power An additional 206 commercial customers purchasing 5,621 blocks, for another 843,150 kWh of Green Power (42%)An additional 206 commercial customers purchasing 5,621 blocks, for another 843,150 kWh of Green Power (42%) Altogether, there are 4,884 customers purchasing 13,504 blocks, which adds up to 2,02,5600 kWh per month of Green Power and growing!Altogether, there are 4,884 customers purchasing 13,504 blocks, which adds up to 2,02,5600 kWh per month of Green Power and growing!

29. North Carolina Questions –Resource mix Will the early adopters support the mix –Premium product for a premium price –Marketing Is there the marketing muscle to grow the program Will the mix be “sexy” enough to get people excited Are the utilities serious about developing renewable energy Is there enough independence to build customer confidence –Need independent third party accreditation (don’t remake the wheel) –Targets Do you have a clear purpose for the product Are your goals realistic

30. Green Power Green Power Markets Green Power Pricing Fuel cost stability Renewable Portfolio Standard (RPS) Net metering Grid support, distributed generation, DSM, remote applications

31. What is the Role for Renewables Marketing Surveys indicate strong support for Renewables Growing awareness of current environmental footprint from power generation Customer choice?

32. The Southeast’s first accredited green power pricing program One of the largest solar purchase in the Southeast, at 250 kW The first commercial wind project in the Southeast, with three 660 kW turbines Green Power Switch

33. Accreditation Experinced Independent Third Party Accreditation critical to developing consumer confidence. Consumer studies show partcipants value experienced independent third party accreditation. Early adopters, supporters of environmental community, look for accreditation.