Download presentation
Presentation is loading. Please wait.
Published byConrad Tyler Modified over 9 years ago
2
Chapter 6 describes the origin and growth of the media, assess their objectivity, and examine their influence on politics.
3
Communication is the process of transmitting information from one individual or group to another. Mass communications is the process by which information is transmitted to large, heterogeneous, widely dispersed audiences.
4
Mass Media Refers to the means for communicating to these audiences. The mass Media are divided into two types: Print Media Print Media Broadcast media: Broadcast media:
5
Print media: communicate information through the publication of words and pictures on Paper. Broadcast media: communicate information electronically, through sounds and images. Ex: Daily news papers and popular MagazinesEx: Radio and Television. Internet ?
6
In Democratic governments, information must flow freely in both directions; a democratic government can respond to public opinion only if its citizens can make their opinions known.
7
The media are the only mechanisms that specialize in communication, the five most prominent forms being: News Papers Magazines Radio Television Internet Political content can also be transmitted through other mass media, like music recordings and movie productions.
8
Our focus here is on mass media in the news industry On print Broadcast journal
9
Newspapers Magazines Radio Television The Internet
10
Thirty-Seven Newspapers were being published during the Revolutionary War in 1775. Most were used to just support political parties. During the 1830’s, newspapers started circulating through larger areas moving towards independent ownership. In 1880, 971 daily newspapers and 8,633 weekly newspapers were being published. By 2004 barely any towns had more than one local paper. The daily paper with the largest circulation in 2007 was USA Today. The Wall Street
Similar presentations
© 2024 SlidePlayer.com Inc.
All rights reserved.