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A market is an institution in which buyers and sellers exchange goods and services for a medium of exchange --money Markets, demand, and supply.

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Presentation on theme: "A market is an institution in which buyers and sellers exchange goods and services for a medium of exchange --money Markets, demand, and supply."— Presentation transcript:

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2 A market is an institution in which buyers and sellers exchange goods and services for a medium of exchange --money Markets, demand, and supply

3 Definitions: 4Demand: The quantities of a good or service buyers are willing (and able) to buy at alternative market prices, ceteris paribus. 4Quantity demanded: The quantity of a good or service buyers are willing (and able) to buy at a specific price, ceteris paribus. 4Demand curve: The schedule indicating the quantities demanded of a good or service at alternative market prices, ceteris paribus. 4Law of demand: ceteris paribus, price and quantity demanded of a good or service are negatively related What is demand?

4 When it comes to the question of how much people are willing to buy of a good or service, price is clearly a factor. However, there are important non-price determinant of demand as well. These include: 8The price of substitute goods 8The price of complementary goods 8Consumer income 8Tastes and preferences

5 The demand for pineapple depends on: + The price of pineapple + The price of cantaloupe + The price of bananas + Consumer income + Consumer tastes As we move along the demand curve for, all factors are held constant except the price of pineapple The demand for pineapple

6 Quantity 0 Price D P2P2 P1P1 q1q1 q2q2 Why is the demand curve downward sloping? Because of the substitution effect

7 Here we derive the market demand curve by summing up the individual demand curves for pineapple

8 Market demand Price ($) Quantity 0361012 1.00 1.50 2.00 2.50 Anita BO 74

9 Price 0 A B H D1D1 D2D2 P1P1 P2P2 q1q1 q2q2 Quantity Demand could shift right due to: ÔIncrease in the price of substitutes ÔDecrease in the price of complements ÔIncrease in income ÔChange of tastes and preferences

10 Price 0 A B H D0D0 D1D1 P1P1 P2P2 q1q1 q2q2 Quantity Demand could shift left due to:  Decrease in the price of substitutes  Increase in the price of complements  Decrease in income  Change of tastes and preferences

11 The supply curve is the schedule indicating the quantities of a good or service sellers are willing to offer for sale at alternative market prices, ceteris paribus

12 The supply of salmon

13 Quantity (lbs) Price/lb 0 $2.50 $6.50 $3.50 $4.50 $5.50 200400550670 Supply

14 Quantity (lbs) Price/lb 0 $2.50 $6.50 $3.50 $4.50 $5.50 200400550670 Supply 750900 Demand Note that supply is equal to demand at a price of $5.50

15 Quantity Price 0 S1S1 S2S2 D B A P1P1 P2P2 q1q1 q2q2 S 1 to S 2 explained by: good weather increase in the number of sellers decrease in input prices (machinery, fertilizer, labor, etc.)


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