1. Game Plans for Publishers to Build Direct Relationships with Customers - Sameer Shariff, CEO, Impelsys Inc.

2. Transitioning from B2B to B2C

3. Manufacturing to Service Industry Shift

4. Software and Hardware platform infrastructure

5. Building a robust infrastructure

6. Store and manage your digital files

7. Deliver to all retailers

8. Marketing tools to help you get discovered and create a web audience

9. Data collection tools to see what your customers are doing Lokesh, If you can think of anything better pls feel free

10. Make your books available on the cloud

11. Multi Device availability

12. Apple iPad Mobile Devices Samsung Galaxy Tab B & N Nook Sony Reader Amazon Kindle eReading Devices Tablets

13. Buy once, read everywhere

14. Customer Management and Customer marketing

15. Audience Development Connecting directly with your audience

16. Reporting tools and web analytics

17. Delivery Infrastructure

18. Cuts down inefficiencies in distribution and delivery of content Captures data about customer behavior and usage patterns Enables direct interaction with and between customers Allows access to content from anywhere Internet – Your Most Efficient Medium

19. Books On The Cloud Why have books on the cloud? Because your consumer expects it Multi-device accessibility Follow the leaders – Amazon, Google

20. Discoverability & Viral Marketing

21. Your customers become your retailers

22. Your consumer becomes your distributor DISTRIBUTOR INFLUENCING SALES BRAND VOICE BUILDING OPINIONS CREATING CONTENT INFLUENCING CONTENT BUYER

23. Results From Experimentation iPublishCentral Portal Customers

24. Thank you Sameer Shariff Founder & CEO iPublishCentral sshariff@impelsys.com