1. Vocational Education in Germany
London, July
Andrea Bodner
Head of Training, Webasto Group

2. 2003 Start of a programme for increasing the number of trainees
Webasto at a Glance
190 1
Founded in Esslingen near Stuttgart
Since1908 in
near Munich
Stockdorf In
Countries 46
Start of a programme for increasing the number of trainees
Locations
More than50
2.5 billion EUR sales (December 2013)
Production sites
Thereof more than30
10,000
Employees (December 2013)
More than
Vocational Education in Germany - Andrea Bodner

3. Webasto’s Programme for more Apprenticeship
Webasto‘s Cloud 7 Offensive for more apprenticeship: Competent, Efficient, > 7% of the employees are apprentices.
Vocational Education in Germany - Andrea Bodner

4. The Main Characteristics of Germany‘s Dual System
Vocational Education in Germany - Andrea Bodner

5. The Basis of the Dual System
The two partners of the German dual system
Vocational school
Company
provides the theoretical background
provides the practical background
Vocational Education in Germany - Andrea Bodner

6. Examination Examination:
Final examination by the Chamber of Commerce according to a nationwide standard
Certificates:
Company Certificate
Certificate of the vocational school
Certificate of the Chamber of Commerce
Vocational Education in Germany - Andrea Bodner

7. Advantages of the Dual System
Vocational Education in Germany - Andrea Bodner

8. The Success of the Dual System
Advantages for Germany‘s industrie:
Highly qualified employees
Very low rate of unemployment among young people (Germany: 8% in July 2012; EU: 22,5%)
Nation-wide acceptance secures mobility of the German employees
Source:
348 recognized career tracks in Germany with nearly 1.5 mio young people taking part
Vocational Education in Germany - Andrea Bodner

9. The Burning Question: Who pays for it?
Vocational Education in Germany - Andrea Bodner

10. Who pays for Vocational Education in Germany?
Unter dem Reiter „Diagrammtools, Entwurf“ kann man jederzeit die Excel-Datei zum Diagramm aufrufen (Daten bearbeiten) und dort die Werte ändern.
Source:
Vocational Education in Germany - Andrea Bodner

11. Webasto‘s Motivation for Vocational Training
Vocational Education in Germany - Andrea Bodner

12. Advantages for the Company
Money-saving
Lower costs for personnel recruitment
Trainees already work efficiently during their vocational education
A balanced structure of salaries
Well-educated employees
Less turnover of staff as trainess have a closer binding to the company
Trainees are already familiar with in-house processes and structures (company-specific know-how)
Trainees have a broad inter- company network
Image improvement
Competitive advantage through better image
Employer branding
Vocational Education in Germany - Andrea Bodner

13. How do we attract good Quality Apprentices?
Vocational Education in Germany - Andrea Bodner

14. Marketing Actions Practical trainings for pupils
„Open day“ in order to inform pupils about the possibilities at Webasto
Participation in the most important recruitment fairs
Close cooperation with selected schools
Press releases
Vocational Education in Germany - Andrea Bodner

15. How do we select our Apprentices?
Vocational Education in Germany - Andrea Bodner

16. Employment Our Selection Process
Employment test Questions about politics and economy, logical and mathematical understanding, questions in English to test vocabulary and understanding
Personal Presentation and the motives for chosen company and career track
Job interview
Employment
Vocational Education in Germany - Andrea Bodner

17. Challenges for the Future
Vocational Education in Germany - Andrea Bodner

18. Thank you very much for your attention!
Kontakt
Andrea Bodner
Head of Training
Telefon
Vocational Education in Germany - Andrea Bodner