Aristotle’s Rhetorical Triangle: ETHOS Ethos refers to the character or presence of the speaker or writer who is trying to persuade. how the author establishes a persona how the author establishes credibility any revelation of the author's credentials or personal history Who are you most likely to believe: an expert or a newbie? Is the author speaking in an audience- appropriate way?
Aristotle’s Rhetorical Triangle: PATHOS Pathos refers to the role of an audience in a rhetorical situation. the primary audience for the text the emotional appeals the author makes the author's expectations of the audience What does the author expect the audience to do?
Aristotle’s Rhetorical Triangle: LOGOS Logos refers to the logic of the argument itself. the claims the author makes, the exigence. the data the author provides in support of the claims. the conclusions the author draws. How does the author prove her or his point? Does it make sense? Does it stand up to scrutiny?
Aristotle’s Rhetorical Triangle Draw Aristotle’s triangle on your paper. Label each point of the triangle. Reread “Sinners”. Find at least three distinct examples of each rhetorical component. You can earn bonus points! Decide which of the three points was Edwards’ most successful area. Write a short (20-25 words) explanation of why it was so successful.
Closing What is another type of writing (or media) that might use Aristotle’s Rhetorical Triangle?