1. TOUR THE WEB FOR DESIGN PRINCIPLES COLE HORVATH

2. GOOD CONTRAST

3. REASONS WHY The Bears site is full of Orange and Blue, which are opposite colors. This creates a aesthetically pleasing color scheme with wonderful contrast.

4. GOOD REPITITION

5. REASONS Ebay is a site with some good repetition. Once you search a term from what you want, it gives you a list of items in a unvarying list straight down in the center of the screen

6. GOOD ALIGNMENT

7. REASONS The New York Times has good alignment where the articles are separate but connected in a sense. The less important articles are on the side, and there are lots of orderly columns of news.

8. GOOD PROXIMITY

9. REASONS The Saucony site has good proximity. The specialty items are together on the top, the newest model of shoes is in the center, and the women’s gear is together on the bottom.

10. GOOD EVERYTHING

11. PERFECT COLOR SCHEME

12. REASONS I think these colors would be really good for that website because two of them are warm, comforting, happy colors. The other is a stark contrast of the two, which makes the site more visually interesting. It’s also not too bright that it steals attention from the content itself.