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Growers Choice Coop: Ideas for the Future Alex Hitt Peregrine Farm.

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Presentation on theme: "Growers Choice Coop: Ideas for the Future Alex Hitt Peregrine Farm."— Presentation transcript:

1 Growers Choice Coop: Ideas for the Future Alex Hitt Peregrine Farm

2 Context GC began in November 2005 Board of Directors meets monthly

3 Target Markets Member Sales –Individuals –CSAs –Farmers markets –Restaurants Coop Sales –Restaurants –Grocers –Value-added meat products

4 Anticipated Weekly Sales Member sales –up to 100 per week per member Coop sales –~1200 per week before ceased processing

5 Member Growers 20 local growers processed with us More waiting in the wings Potential empty house growers available

6 Operations Seasonal Year-round potential from empty house growers for coop sales

7 Species & Breeds Chicken –Buckeyes –Barred rocks –Delawares –Hybrids (Freedom Rangers) Turkeys –Standard bronzes –Bourbon reds –Blue slates –Black Spanish

8 Species & Breeds Market interest (especially restaurants) –Guinea hens –Geese –Ducks –Quail –Pheasants

9 Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Co-op impact Immediate Need

10 Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Co-op impact Immediate Need Feed, Feeders, Waterers, Fencing, Coops Production Guidance & Product Standards

11 Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Co-op impact Immediate Need Feed, Feeders, Waterers, Fencing, Coops Production Guidance & Product Standards Animal Harvesting Transport to Processor 1st

12 Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Co-op impact Immediate Need Feed, Feeders, Waterers, Fencing, Coops Production Guidance & Product Standards Animal Harvesting Transport to Processor 1st Cut-up Packaging Labeling Added Value Processing Casings Curing Smoking 2nd

13 Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Co-op impact Immediate Need Feed, Feeders, Waterers, Fencing, Coops Production Guidance & Product Standards Animal Harvesting Transport to Processor 1st Cut-up Packaging Labeling Added Value Processing Casings Curing Smoking 2nd Farmer Direct Sales Coop Sales & Delivery 3rd

14 Individuals Farmers Markets Restaurants Caterers Grocers Food Service Farmer Direct Sales Coop Sales & Delivery Cut-up Packaging Labeling Added Value Processing Casings Curing Smoking Finishing Hatchery Breeder Flocks / Herds Breed Selection (Genetics) Distribute to Farmers Feed, Feeders, Waterers, Fencing, Coops Production Guidance & Product Standards Animal Harvesting Transport to Processor Co-op impact Immediate Need 1st 2nd 3rd

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