1. Groups, Cliques and Social Behaviour
Truth.

2. Types of Groups
Social Groups: Two or more people who interact with each other and are aware of having something in common
Meet needs
Help us achieve goals
Provide safety/security

3. Types of Groups
Crowds: A collection of people who come together for a specific purpose
May have little or nothing to do with each other
A crowd can turn into a group if the people begin to relate to each other

4. Crowds
Conventional crowd: large group of people gathered for a clear purpose who display expected behaviour
Example: ??
Casual crowd: group of people who have no common goal other than being in the same location at the same time

5. Crowds
Expressive crowd: a large number of people at an event who display emotion and excitement
Example: ??
Acting crowd: a group of people fuelled by a single purpose or goal

6. Mobs A disorderly crowd of people
Can lead to a riot: disorder stemming from a social grievance, often exhibit aggression, and may result in violence, vandalism and destruction of property

7. Mobs
Smart mob: a large group of strangers who use electronic media to organize and stage surprise public gatherings

8. Primary Groups First and most important groups in our lives
Personal relationships
Long-term relationships
Interested in the person as a whole
Usually face-to-face communication
Ex: family, group of friends

9. Secondary Groups Impersonal, more formal
Temporary/short-term relationships
Interested in a narrow aspect of the person
More formal/written communication
Ex: School, business, team

10. ACTIVITY TIME
ROLES

11. How Groups Shape Behaviour
Roles: Groups assign members a set of behaviours they expect them to perform
Do you adopt different roles in different groups?
Have you ever experienced role conflict?

12. How Groups Shape Behaviour
Norms: Rules within a group
can be formal or informal
Sanctions: Used to encourage or discourage certain behaviours
Positive: acceptance, good marks, pay
Negative: rejection, failure, reprimands

13. Conformity
The process by which an individual's attitudes, beliefs, and behaviors are influenced by others
Occurs in both small groups and society as a whole
Influences the formation and maintenance of social norms and allows society to function smoothly and predictably

14. Conformity Why do people conform?
Why do people conform?
A desire to achieve a sense of security within a group
Failure to conform may result in social rejection
Peer pressure is a way to force conformity
Can be positive or negative

15. Activity Make a chart titled “Personal Involvement in Groups”
Divide a page into 4 sections, and in each, write the name of a group to which you belong
For each, write:
How long have you been a part of this group?
What needs does the group meet? (why are you still a member?)
What is your role in the group?
What are the groups norms?
What sanctions does the group use to ensure conformity?

16. CARTOON ASSIGNMENT
Let’s go through it together 

17. Questions Is conformity essential to make society function properly?
What are the dangers and advantages of a society that conforms?
Can people be manipulated to conform to ideas and behaviours without being aware they are being manipulated?