Presentation on theme: " Established in 1993, Founded by the famous poet Mr. Talal Al Rasheed. Females magazine has consistently proven to be the leading monthly magazine."— Presentation transcript:
Established in 1993, Founded by the famous poet Mr. Talal Al Rasheed. Females magazine has consistently proven to be the leading monthly magazine in Saudi Arabia targeting national and Arab readers from a selective mid to upper market segments. Published monthly. Introduction:
Editorial Profile: Interviews with famous national and Arab celebrities. Culture, Traditions, and poetry. Social Topics Fashion & Beauty Kitchen & Nutrition Arts & Interior Decoration
Total Issue Readership: Penetration: Fawasel Magazine has the highest penetration among monthly magazines in the Kingdom in terms of total and average issue readership. Profile: 79% of the readers are between 15-34 years old. 55% of the readers are males, 45 females. 90% of the readers are Saudi. 53% of the readers are employed including 13% in management positions. Readers are concentrated mainly in Western, Central, & Eastern regions.
Circulation Breakdown: Saudi ArabiaQuantity Central Region34,200 Western Region28,800 North & South Region14,400 Eastern Region12,600 Total 90.000 Other Countries Quantity UAE10,580 Kuwait9,420 Bahrain5,250 Egypt4,000 Qatar3,750 Jordan3,000 Oman3,000 Total39.000 Special Distribution: Saudi Airlines – 6,000 copies Europe – 2,000 copies United States – 2,000 copies Total Circulation: 139.000 copies