1. Firearms: Competitors Rudy Ledbetter Retailing Strategy and Processes June 20 th, 2006 University of Arkansas

2. Retailers by State (Total of 1,860)

3. Arkansas (19 Retailers, 1%) Business Automation Services, Inc. 1788 Midway route Monticello, AR 71655 Firearms 4 Less, LLC 9 Fox Chapel Ct Little Rock, AR 72212-3774 Gander Mountain Num470 5450 Landers Rd North Little Rock, AR 72117-1935 Genoa Outdoor Sports 72 Mc 17 Texarkana, AR 71854-0892 Heltons Machine Works 301 County Road 251 Wynne, AR 72396-8577 Mark Huddleston PO Box 130 Genoa, AR 71840-0130 Mike's Shooting & Camping Supply 1906 S Highway 161 Jacksonville, AR 72076-5513 On Target Indoor Firing Range 1225 Blacksnake Rd Hot Springs National Park, AR 71913-9164 Out of Sight PO Box 69 Clarkedale, AR 72325-0069 Ozark Armory, Inc. 712 N Thompson St Springdale, AR 72762 Ozark Cop Shop 121 W Township St Ste 2 Fayetteville, AR 72703-2826 Ralco Custom Firearms 8745 Wild Cherry Dr # D Rogers, AR 72756-8785 Shelmans 162 Wunderlich Ln Malvern, AR 72104-849 Sportsman's Warehouse #136 4323 Pleasant Crossing Blvd Rogers, AR 72758-1347 Steves Outdoor Sports and Marine, Inc. 606 W Main St Magnolia, AR 71753-3410 Teds Marine and Sporting Goods, Inc. 7585 Highway 1 N Colt, AR 72326-8404 The Gunman of Arkansas, Inc. 3124 Highway 21 N Berryville, AR 72616-9007 The Sports Authority 265 11170 Chenal Parkway Little Rock, AR 72211 The Sports Authority 266 4124 E McCain Blvd North Little Rock, AR 72117-2523

4. Top Retailers