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10 (Need to Know) Changes to Social Media Barbara Pfeiffer The Partner Marketing Group

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Presentation on theme: "10 (Need to Know) Changes to Social Media Barbara Pfeiffer The Partner Marketing Group"— Presentation transcript:

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2 10 (Need to Know) Changes to Social Media

3 Barbara Pfeiffer The Partner Marketing Group Barbara@ThePartnerMarketingGroup.com

4 Shifting your focus From ROI to credibility

5 Publisher

6 Opportunity

7 Social Advertising

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9 Larger headshot photos Expanded profile headers Free gallery of background images

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11 Bookmarklet

12 Authorship

13 Open Profiles

14 Hangouts Videos and live stream business events VISIBLE to search engines Your content (and comments) stay on the hangout page

15 Showcase Pages

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17 Pulse

18 Embrace Hashtags

19 Hummingbird

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21 Keeping up

22 THANK YOU Please fill out your evaluation

23 Experience-backed guidance combined with high-quality content to fuel your inbound marketing. Marketing planning and strategy Virtual Marketing Director Content development and strategy – Campaigns – Blog posts – Ebooks and infographics – Microsoft Pinpoint, bios, ‘About’ Barbara Pfeiffer Barbara@ThePartnerMarketingGroup.Com


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