1. IHE Marketing and Implementation Resources IHE Marketing and Implementation Resources Chris Carr Director of Informatics, Radiological Society of North America (RSNA)

2. June 28-29, 2005IHE Education Workshop2 Points to Cover Resources available through IHE How useful are they for you? How might they be enhanced? What other resources would be useful?

3. June 28-29, 2005IHE Education Workshop3 Technical Framework Four domains: Cardio, IT, Lab, Rad Each domain Technical Framework: –Vol. 1: Integration Profiles: high-level use-case view of overall integration architecture –Vol. 2: Transactions: deep technical details for implementers Do you make use of the TF in developing products? Do you make use of the TF in developing products?

4. June 28-29, 2005IHE Education Workshop4 Integration Profiles Long version in TF contains detailed rationale, use cases and functional description of profile Shorter “marketing” version contains paragraph-length description of profile, list of systems involved and information flow diagram

5. June 28-29, 2005IHE Education Workshop5

6. June 28-29, 2005IHE Education Workshop6 Integration Profiles Designed as unit for ordering IHE capabilities in RFPs: “The PACS shall support the Image Manager actor in the Scheduled Workflow Integration Profile” Also the unit for describing the IHE integration capabilities of a product Do you implement IPs and use them in promoting products? Do you implement IPs and use them in promoting products?

7. June 28-29, 2005IHE Education Workshop7 Integration Statements Standard form for expressing IHE capabilities of products Vendors self-publish on their own Websites IHE establishes links to sites posting properly completed forms

8. June 28-29, 2005IHE Education Workshop8 Integration Statements

9. June 28-29, 2005IHE Education Workshop9 Integration Statements at www.ihe.net www.ihe.net Published ISes for your products? How improve? Published ISes for your products? How improve?

10. June 28-29, 2005IHE Education Workshop10 Idea to Upgrade Integration Statements Create an IHE Product Registry –Interface to allow users to browse published ISes and create lists of systems conforming to particular actors/profiles –Start by populating with currently published statements –Provide vendors with a Web interface to enter new product ISes and update old ones Moderated and confirmed before live publication Good Idea? Concerns? Good Idea? Concerns?

11. June 28-29, 2005IHE Education Workshop11 User Success Stories Chance to provide case study of successful integration using IHE Integration Profiles 24 currently published on IHE Web page Candidates for detailed Success Stories invited –Preference for sites that can show performance metrics, ROI

12. June 28-29, 2005IHE Education Workshop12 User Success Story Would you develop with users? How best to present? Would you develop with users? How best to present?

13. June 28-29, 2005IHE Education Workshop13 User Handbook Newly published resource –Identifies benefits of IHE –Gives guidance on implementation –Offers simple RFP language –Will be refined annually, expanded as other domains mature The right resource for users? What would you add? The right resource for users? What would you add?

14. June 28-29, 2005IHE Education Workshop14 Connectathon Event Only large-scale face-to-face interoperability testing event in healthcare Dozens of systems, 150+ participants Potential “photo-op” occasion to show off IHE to key users and thought leaders Good Idea? Distraction? Good Idea? Distraction?

15. June 28-29, 2005IHE Education Workshop15 Connectathon Results Reporting Publish list of participating companies in signage, meeting/demo materials, Websites Publish on paper detailed grid of current year’s Connectathon results Publish via Web the full history of Connectathon results since 2001

16. June 28-29, 2005IHE Education Workshop16 Connectathon Results Browser

17. June 28-29, 2005IHE Education Workshop17 Connectathon Results Browser

18. June 28-29, 2005IHE Education Workshop18 Connectathon Results Browser Do we publish results properly? Do you make use of the results? Do we publish results properly? Do you make use of the results?

19. June 28-29, 2005IHE Education Workshop19 www.ihe.net Recently launched Website –Information for vendors and users –Technical documents –Educational/promotional materials –Presentations –News of events: Connectathons, etc. Do you use/recommend site? What would you change/add? Do you use/recommend site? What would you change/add?

20. June 28-29, 2005IHE Education Workshop20 Community of Sponsoring Orgs Represent large share of professionals in our domains Communicate with them through many channels: –Journals and Newsletters –Websites –Emails –Annual Meetings Have contact with large group of vendors in our domains Reach community effectively? How can we improve? Reach community effectively? How can we improve?

21. June 28-29, 2005IHE Education Workshop21 Sponsors’ Annual Meetings Pre-conference promotion Onsite handout materials Press releases from site Educational sessions Demonstrations What has an impact? What would you add? What has an impact? What would you add?

22. June 28-29, 2005IHE Education Workshop22 Targets/Messages “Care providers: “IHE helps you provide better care.” CxOs, admins: “IHE makes the enterprise run more efficiently” Techs, dept. admins: “IHE makes it easier to implement and maintain systems.” Health officials: “IHE is the foundation of the EHR” Right targets? Right messages? Right targets? Right messages?

23. June 28-29, 2005IHE Education Workshop23 Overriding Goal Get your customers to request IHE capabilities Is this happening? Is this sufficient to drive adoption? Is this happening? Is this sufficient to drive adoption?

24. June 28-29, 2005IHE Education Workshop24 Questions? Further information: –www.ihe.netwww.ihe.net –ihe@rsna.org