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Persuasive Strategies. Claims and Counterclaims Claim: a statement that can be argued. Counterclaim: a claim made by someone with an opposing opinion.

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Presentation on theme: "Persuasive Strategies. Claims and Counterclaims Claim: a statement that can be argued. Counterclaim: a claim made by someone with an opposing opinion."— Presentation transcript:

1 Persuasive Strategies

2 Claims and Counterclaims Claim: a statement that can be argued. Counterclaim: a claim made by someone with an opposing opinion on an issue. »Example Claim: The Bengals are the best NFL team. »Example Counterclaim: I disagree…The Cowboys are the best NFL team.

3 Researching Evidence Using reliable research can help your argument seem convincing. Remember that not every source is a good source. The information should be accurate and credible.

4 Persuasive Strategies Logos: identifies arguments or appeals to logic or reason for or against an issue. Ethos: identifies arguments or appeals using the moral or ethical qualifications of the speaker for or against an issue. Pathos: identifies arguments or appeals to emotions or feelings for or against an issue.

5 Logos Facts, numbers, and information can be very convincing. Example: A Snickers bar has 280 calories and 30 grams of sugar. That’s not very healthy. Example: “You have not purchased new clothes for me in over a year and I have outgrown my clothes, so you should take me shopping.”

6 Ethos If people believe and trust in you, you’re more likely to persuade them. Example: Believe me! I’ve been there before. I’m just like you. Example: “I do my assigned chores without complaining and I always do extra chores without prompting, so you should raise my allowance to $15 a week.”

7 Pathos Getting people to feel happy, sad, or angry can help your argument. Example: Your donation might just get this puppy off the street and into a good home. Example: “You should buy me new clothes because my clothes are so worn out that kids are making fun of me at school.”

8 Logos, Ethos, Pathos Clip

9 What are your Issues? Each group of two is going to get three post- its. On the first post-it, list an issue you experience at home. On the second post-it, list an issue you experience at school. On the third post-it, list a political issue that effects you and/or your family. Examples: Issues at home- curfew, chores, allowance Issues at school- technology, dress code Issues in politics- gas prices, war, healthcare

10 Post your Issues Stick each of the post-its in the appropriate column on the board, and we will discuss as a class. HomeSchoolPolitical

11 Convince Them! Write a letter to your parent/guardian trying to convince them to change a rule or restriction. Make sure your letter includes a claim and reasons. Be sure to include all three persuasive strategies (logos, pathos, ethos) in your letter. Example: You might ask them to extend your curfew by one hour or increase your allowance.


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