1. Today SepOctNovDecJanFebMarAprMayJun 20152016 Business Strategy Landscape Review Complete Oct 7 Campaign Concepts Complete Dec 15 Regional/Global/Country Business Models Complete Jan 21 Organization Internal Communications and Training Complete Feb 11 Campaign Development Complete Mar 2 Promotion - External Complete Apr 26 Production Complete May 16 Marketing Campaign Planning Complete Jun 13 Sep 1 - Oct 7 Review Business Strategy Landscape Oct 8 - Dec 15 Develop Campaign Concepts 100% Jan 11 - Feb 11 Communicate and Train Internal Organization Jan 11 - Jan 21 Analyze Regional/Global/Country Business Models Feb 12 - Mar 2 Develop Campaign Apr 14 - Apr 26 Develop Strategy for External Promotions Apr 27 - May 16 Production

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