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Introductions Creative problem solving preferences Brainstorm deep-dive Basics: 1/30; 2/6; 2/20 Defining the challenge Solution finding Deep Dive: C.P.S 2/27; 3/6 Observation and empathy Need finding/challenge statements Prototyping + Speaker Design thinking 3/13; 3/27;4/3 Mid-term reflection paper due Two speakers Reflectio n 4/10 Team formation Challenge/needs statement Client check in Ideation/prototyping Client presentation Final projects: 4/17; 4/24; 5/1; 5/8 Final paper due Celebration Last class: 5/15 Innovating in Business: Class Roadmap
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Speakers April 3 Kinesha Goldson, Owner, Cameo Macaron April 10 Sean Belka, SVP Fidelity Investments, Fidelity Center of Applied Technology Bill Jacobson, Enterpreneur, CEO/Founder, Workbar
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Mid-term papers: April 10 Regurgitation of what I’ve said What I don’t want Your insights; your experience What’s been easy? gratifying? challenging? frustrating? What have you noticed? Connected with? What impact is it having on your behavior? What impact do you want it to have on your behavior? Integrate it with 3 outsider’s POV (practitioners or academics) What I want Authenticity Connections Integration – with reading Impact on your life Quality of expression Grading criteria
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Creative Problem Solving Process Clarify the situation: Generate ideas Develop solutions Implement plans
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(re) framing the challenge? 1.Start with a wish I wish…. It would be great if…. 2.Gather data Who…what…when….where….why….how ….etc. 3.Restate the problem in as many ways as possible. How to How might What are all the ways to…. How did it go?
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Creative Problem Solving Process Clarify the situation: Generate ideas Develop solutions Implement plans Quantity No Judgement Build off one another Go big, go wild
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Creative Problem Solving Process Clarify the situation Generate ideas Develop solutions Implement plans Identify 1 – a few ideas you like Combine it into an idea(s) Get feedback
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Creative Problem Solving Process Clarify the situation Generate ideas Develop solutions Implement plans Identify 1 – a few ideas you like Combine it into an idea(s) Get feedback
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How to choose idea(s) to work on? Identify specific criteria (importable? Unique? Doable? Profitable? Popular? Etc.) 1. analytical Does it feel right? Do we like it? 2. intuitive Meets criteria Excited about it 3. combo
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How to choose idea(s) to work on? Identify specific criteria (importable? Unique? Doable? Profitable? Popular? Etc.) 1. analytical Does it feel right? Do we like it? 2. intuitive Meets criteria Excited about it 3. combo IN YOUR GROUPS, 1.Establish evaluation criteria 2.Pick 1 – 3 ideas 3.Create a visual presentation: 1.Challenge 2.Key facts 3.Solution and why chosen 4.3 minute presentation
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Feedback process that allows for building and strengthening an idea? What are (at least 3) things you like about this idea P lusses What are (at least 3) good things that might result if the idea were implemented P otential What are our concerns? Phrased as question…”how to…”. Or “how might…” C oncerns What are some ideas for overcoming the concerns? O vercome
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Introductions Creative problem solving preferences Brainstorm deep-dive Basics: 1/30; 2/6; 2/20 Defining the challenge Solution finding Deep Dive: C.P.S 2/27; 3/6 Observation and empathy Need finding/challenge statements Prototyping Design thinking 3/13; 3/27;4/3 Mid-term reflection paper due Ask the Innovator Night! Reflectio n 4/10 Team formation Challenge/needs statement Client check in Ideation/prototyping Client presentation Final projects: 4/17; 4/24; 5/1; 5/8 Final paper due Celebration Last class: 5/15 Innovating in Business: Class Roadmap
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Homework Readings on design thinking Thoughts on Creative Problem Solving – What worked for you? – What challenged/frustrated you? – How might you use it/some of it in your life.
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Design thinking and Creative Problem solving: how are they alike and different? Similarities Divergent/convergent thinking Same basic cycle: Observation/reframing Brainstorming Feedback/improvement implement Creative problem Solving Emerged in 1950s; original work by ad guy and academic Linear process Can be done alone or in teams Can be applied to wide range of problems – though they must have importance and require something new/useful in the end. Design thinking Emerged in 60s, Stamford; engineering and product design Takes a distinctly human centered, empathetic approach Emphasizes fast prototyping – and fast failing Built around diverse teams
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Creative Problem Solving Process Clarify the situation 1.Wish 2.Fact find 3.reframe Generate ideas Develop Solutions 1. Identify 2. Improve Implement plans Empathic observation Define (needs statement) Ideate Prototype Test/Refi ne
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